Mercury Marine: Category Content Management Intern

Brunswick Corporation; Fond du Lac (WI); Hybrid; USD 25,000 - 37,000; Full time

Job summary

Brunswick Corporation in Fond du Lac, WI, invites a Category Content Management Intern to help build and maintain the Mercury Marine Product Knowledge Portal. You will work with category managers, marketing, sales, and product integration teams to translate product specs, differentiation points, and consumer benefits into clear content.

This internship emphasizes a user-centric approach, hands-on learning in a professional setting, and a 40-hour week through May–August 2027, with opportunities

Qualifications

• A learning mindset with curiosity and strong analytical skills.
• Excellent writing and storytelling abilities.
• Organized, detail oriented; able to work independently.
• Pursuing a bachelor’s degree in business, marketing, journalism, or closely related field.
• Availability to work full-time (40+ hours/week) May–Aug 2027.

Responsibilities

• Create informational and educational content about Mercury propulsion systems, controls, rigging, propellers, and connected vessel products.
• Support the Mercury Product Knowledge Portal website using a CMS to publish pages and organize content.
• Contribute to content strategy for expanded and diversified audiences.
• Organize & Integrate boat performance testing and Boat House Bulletins.
• Utilize Google Analytics GA4 to report website metrics, evaluate content, and identify improvement opportunities.

Skills

Learning mindset

Strong writing

Analytical skills

Organizational skills

Independent worker

Education

Bachelor’s degree in business, marketing, journalism, or closely related field

Tools

Content management system (CMS)

Google Analytics GA4

Job description

Are you ready for what’s next?

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation.

Location: Plant 10-Fond du Lac, WIWorkplace Category: (Hybrid)Travel Required: NoDirect Reports: NoPay Range: $18.00-$27.50Visa Sponsorship: Applicants must be currently authorized to work in the United States. This position is not eligible for employment visa sponsorship now or in the future.Relocation: YesInnovation is the heart of Brunswick. See how your contributions will help transform vision into reality:

Position Overview

Within product management, the category operations group integrates data and develops intuitive solutions to assist internal and external customers navigate the most comprehensive marine propulsion portfolio in the industry, offering products from prop to helm. This work delivers valuable information, builds knowledge, and supports aligning products to customer application.

Using a user centric approach as the Category Content Management Intern you will support development of the Mercury Marine Product Knowledge Portal, a key digital platform for retail training used to convey product specifications, differentiation points, and consumer benefits by collaborating with a cross‑functional group including category managers, marketing, sales, and product integration teams. You will exercise your own curiosity to build an understanding of products and craft a message that helps others appreciate and promote how and why Mercury products deliver exceptional on water experiences.

At Brunswick, we have passion for our work and a distinct ability to deliver.

Essential Functions

• Create informational and educational content that helps users understand Mercury propulsion systems, controls, rigging, propellers, and connected vessel products.
• Leveraging content management system software, support the Mercury Product Knowledge Portal website by creating and organizing web pages and publishing content.
• Contribute to content strategy for expanded & diversified audiences
• Organize & Integrate boat performance testing, Boat House Bulletins
• Utilize Google Analytics GA4 to create and report website metrics, evaluate content, and identify improvement opportunities Website Analytics and metrics

Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications

• A learning mindset with a sense of curiosity combined with strong analytical skills.
• Excellent communication skills with an emphasis on strong writing & storytelling.
• Organized, detail oriented, and able to work independently while managing time efficiently.
• Passion for the water and/or interest in power sports products, propulsion systems and technology is beneficial
• Pursuing a bachelor’s degree in business, marketing, journalism, or closely related field
• Minimum second semester sophomore status with 48 completed credits
• Availability to work full-time (40 or more hours per week) through a full term running May through August 2027

Working Conditions

• Learning Opportunities: Our Student Program is designed to provide hands‑on experience in a professional setting. You will work alongside experienced professionals and get a chance to apply your academic knowledge to real‑world tasks.
• Project Work: The work environment is supportive, collaborative, and conducive to learning. Student co‑ops or interns typically work on specific projects or tasks that contribute to the organization’s goals. This may range from supporting larger projects to handling smaller, individual assignments.
• Hours: Co‑ops and Interns are expected to work a full 40‑hour work week
• Feedback and Performance Reviews: As a co‑op or intern, you will receive feedback and performance reviews throughout your assignment. We value the importance for interns to understand their progress and areas for improvement.

The pay range for this position is $17-$27.50 per hour. The actual hourly rate offered will vary depending on multiple factors including year in school/credits earned, degree, job-related knowledge/skills, relevant experience, business needs, and geographic location. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.

Why Brunswick

Whatever tomorrow brings, we’ll be at the leading edge. As the clear leader in the marine industry, we’re committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition, we’re proud of being recognized for making a splash with numerous awards!

About Mercury

Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry‑leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land 'N' Sea marine parts distribution and Mercury and Quicksilver® parts and oils. More information is available at MercuryMarine.com.

Next is Now!

We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact [e-mail] for support.

Brunswick and Workday Privacy Policies

Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [e-mail] or 866-278-6942.

Brunswick Corporation participates in E-Verify as part of our commitment to a lawful and transparent hiring process.

For additional information click here: https://www.brunswick.com/e-verify.