Membership Program Manager

International Dairy Deli Bakery Association; Madison (WI); Presencial; USD 65.000 - 90.000; Jornada completa

Descripción de la vacante

International Dairy Deli Bakery Association seeks a Membership Program Manager to drive growth and retention for its retail members, ensuring value through year-round engagement and proactive site visits. The role balances acquisition and retention with strategic guidance, member feedback, and cross-functional collaboration.

The ideal candidate will manage onboarding, deliver monthly reports, and serve as a liaison at IDDBA events to expand member benefit adoption and community involvement.

Formación

• Bachelor’s degree in marketing, business or related field.
• 3–5 years’ experience in a sales role with progressive responsibilities.
• Experience in the food service, deli, bakery or grocery industry preferred.
• Proficiency in Microsoft Office and project management tools (Asana a plus).
• Strong written and verbal communication with internal teams, members and external stakeholders.

Responsabilidades

• Execute IDDBA’s membership growth and retention plans focused on the retail member experience.
• Partner with leadership to translate vision into a tactical roadmap and manage day-to-day acquisition and retention activities.
• Grow retail membership through tailored engagement, high-touch communications, and renewal processes.
• Solicit member feedback and translate insights into enhanced benefits and engagement tactics.
• Lead member onboarding, cross-functional collaboration, and reporting for board meetings.

Descripción del empleo

The Membership Program Manager is responsible for executing IDDBA’s membership growth and retention plans, with a primary focus on the retail member experience. This role balances proactive acquisition through site visits and trade show engagement with the development of year-round member value. By acting as a liaison for member needs, the Membership Program Manager helps identify and support opportunities for increased engagement—such as informal networking and resource adoption—to ensure long-term member satisfaction and community growth.

Position Responsibilities

Partner with the VP of Marketing & Membership to translate the annual membership vision into a detailed tactical roadmap; accountable for the day-to-day execution of acquisition and retention activities.

• Analyze membership trends and engagement metrics to provide the VP with evidence-based recommendations for strategic pivots and resource allocation.
• Contribute front-line market intelligence to the development of the annual membership growth strategy, ensuring goals are realistic and grounded in member feedback.

Help grow retail membership through:

• The execution of a tailored engagement plan for retail member accounts, ensuring high-touch communication from initial prospect identification through annual renewal.
• Actively soliciting feedback from retail members to identify emerging industry trends and pain points, translating those insights into actionable recommendations for IDDBA member benefits and engagement tactics.
• Conducting high-impact site visits and "desk-side" meetings with retail category managers and executives to increase their team's utilization of IDDBA research and educational resources.

Support the implementation of the organization’s exhibiting strategy and serve as a Member Ambassador at trade shows, fairs, and IDDBA events.

Design and facilitate informal member engagement initiatives, such as "coffee chats," peer-to-peer discussion groups, and topical networking circles, to foster a sense of community and year-round value beyond the annual show.

Structure and oversee the new member onboarding process using a combination of personal communications and automated tools for efficiency. This includes working cross functionally to know and understand member benefits.

Provide hands-on account management to support retailer attendance at IDDBA’s annual show through direct engagement with member organizations (phone calls, meetings, etc.).

Develop and present monthly membership reports and prepare association materials as needed for Annual and Spring Board meetings.

Act as staff liaison for the Membership Committee.

Proactively identify opportunities for process improvement

Partner with the Education Team to align learning initiatives with member needs; specifically lead the recruitment and facilitation of member-led discussions and networking cohorts that complement formal educational content.

Represent association with optimism and professionalism.

Perform other projects and duties as assigned to assist in meeting departmental and organizational goals and initiatives.

Qualifications/Experience

• Bachelor’s degree in marketing, business or related field, or equivalent work experience.
• 3-5 years’ experience in a sales role with progressive responsibilities.
• Experience in the food service, deli, bakery or grocery industry preferred.
• Proficiency in Microsoft Office and project management tools (Asana a plus).
• Strong visual communication skills with the ability to communicate clearly, positively, and professionally—both verbally and in writing—with internal teams, members, and external stakeholders.
• Strategic thinker with a results-driven, data-informed mindset.
• Experience collaborating with cross-functional teams, agencies, and stakeholders.
• Ability to provide exceptional service and responsiveness to association members, exhibitors, and partners, reflecting professionalism and care.
• Ability to take ownership of assigned projects, anticipate needs, and ensure timely completion of deliverables with minimal supervision.
• Demonstrated supportive “can-do” attitude to department and association projects.
• Demonstrated pride in your work and the association’s mission, while fostering a stronger, inclusive, and cohesive workplace and culture.

Physical & Environmental Requirements

• Frequent office work with regular exposure to computer screen.
• Ability to sit for long periods of time.
• Ability to travel up to 40 days per year to support organizational events and related commitments.
• Ability to lift up to 20 pounds.

To successfully perform this job, the individual must be able to perform each essential job responsibility satisfactorily. Reasonable accommodation may be made to enable an individual with disabilities to perform the essential job responsibilities.

Job descriptions represent a general outline of job responsibilities and qualifications. They are not intended to be comprehensive in nature. In addition, jobs evolve over time and, therefore, their descriptions may not reflect the precise nature of the position at a given point of time.