Membership Growth & Engagement Lead

Columbia Books & Information Services; Washington (District of Columbia); On-site; USD 50,000 - 75,000; Full time

Job summary

Nashville Public Radio is seeking an Association Membership Marketing Lead for a full-time position in Washington, DC. This role focuses on optimizing membership marketing campaigns to attract and retain association members.

Responsibilities include developing marketing strategies, managing digital campaigns, and collaborating with various teams. Ideal candidates should have experience in marketing communications, strong writing skills, and proficiency in email marketing platforms.

Qualifications

• Experience in marketing communications digital publishing, ideally in B2B or information services.
• Ability to turn editorial content into compelling marketing copy.
• Managing recurring deadlines across multiple projects.

Responsibilities

• Plan, execute, and optimize membership marketing campaigns.
• Develop and test marketing strategies and manage digital campaigns.
• Collaborate with sales, product, and content teams.

Skills

Marketing communications

Strong writing and editing

Proficiency with email and CMS platforms

Graphic design experience

Attention to detail

Collaborative mindset

Project management

Tools

Salesforce/Marketing Cloud

Canva

Job description

Nashville Public Radio is seeking an Association Membership Marketing Lead for a full-time position in Washington, DC. This role focuses on optimizing membership marketing campaigns to attract and retain association members.

Responsibilities include developing marketing strategies, managing digital campaigns, and collaborating with various teams. Ideal candidates should have experience in marketing communications, strong writing skills, and proficiency in email marketing platforms.