Media Supervisor

Jobtailor; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Jobtailor in New York is seeking an experienced media lead to guide omnichannel campaigns for healthcare brands. You will translate business objectives into strategic media plans and act as the primary decision-maker for assigned clients.

You will present results to senior stakeholders, cultivate consultative relationships, and mentor junior team members while ensuring budget stewardship and strict regulatory compliance across channels.

Qualifications

• Bachelor’s degree in Advertising/Marketing or related field.
• 5–7+ years of media planning experience.
• Strong healthcare/pharma media experience.
• Knowledge of the healthcare media ecosystem.
• Excellent presentation and communication skills.
• Strong analytical skills with data-to-insights ability.
• Collaborative mindset with strong interpersonal skills.
• Proficiency in Microsoft Office Suite.
• Familiarity with media research, planning and reporting tools.
• Ability to work in a regulated pharma environment.

Responsibilities

• Serve as the strategic media lead and primary decision-maker for assigned brands.
• Translate brand and business objectives into full-funnel, omnichannel media strategies.
• Lead annual strategic and tactical media plans grounded in data and analytics.
• Present recommendations, results, and forward-looking strategies to clients and senior stakeholders.
• Develop consultative client relationships and act as a trusted advisor.
• Oversee plan development across SEM, social, programmatic, and other channels.
• Align channel strategy, creative messaging, and customer journey.
• Supervise plan execution including RFP development, buying oversight, trafficking, and launch.
• Ensure budget stewardship, financial tracking, and reconciliation.
• Maintain quality control and compliance with guidelines.
• Supervise and mentor junior team members.
• Provide direction, feedback, and performance guidance.
• Promote collaboration across planning, analytics, activation, strategy, and creative teams.

Skills

Media Planning Experience

Healthcare Media Knowledge

Data Analysis Skills

Client Relationship Management

Budget Stewardship

Education

Bachelor’s degree in Advertising/Marketing/Communications/Business

Tools

Microsoft Office Suite

Media Planning Tools

Reporting Tools

Job description

• Serve as the strategic media lead and primary decision-maker for assigned brands
• Translate brand and business objectives into full-funnel, omnichannel media strategies
• Lead annual strategic and tactical media plans grounded in audience insights, data, and performance analytics
• Present recommendations, results, and forward-looking strategies to clients and senior stakeholders
• Develop consultative client relationships and act as a trusted advisor
• Contribute to new business initiatives and agency growth opportunities
• Oversee plan development across SEM, social, programmatic, endemic, point-of-care, custom programs, conferences/events, video, and emerging channels
• Align channel strategy, creative messaging, and customer journey
• Supervise plan execution, including RFP development, partner negotiations, buying oversight, trafficking coordination, and launch
• Ensure budget stewardship, financial tracking, and reconciliation
• Maintain quality control and compliance with internal, client, and regulatory guidelines
• Supervise and mentor junior team members
• Provide direction, feedback, and performance guidance
• Promote collaboration across planning, analytics, activation, strategy, and creative teams

Requirements

• Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
• 5–7+ years of media planning experience
• Strong healthcare/pharma media experience preferred/valued
• Strong knowledge of the healthcare media ecosystem
• Excellent presentation and communication skills
• Strong analytical skills and ability to translate data into actionable insights
• Collaborative mindset with strong interpersonal and diplomacy skills
• Proficiency in Microsoft Office Suite
• Familiarity with media research, planning and reporting tools preferred
• Ability to work in a regulated environment and comply with pharma-specific requirements

Core Competencies

Demonstrates expertise in developing and executing omnichannel media strategies, with a strong focus on healthcare media. Proven ability to analyze data for actionable insights and maintain compliance in a regulated environment.

Highest-signal resume keywords

• Media Planning Experience
• Healthcare Media Knowledge
• Data Analysis Skills
• Client Relationship Management
• Budget Stewardship

Hard Skills

• Omnichannel Media Strategy
• Audience Insights
• Performance Analytics
• RFP Development
• Buying Oversight
• Trafficking Coordination
• Financial Tracking
• Compliance Management
• Media Research Tools
• Presentation Skills

Soft Skills

• Collaborative Mindset
• Interpersonal Skills
• Diplomacy Skills
• Mentoring
• Communication Skills

Industry Keywords

• Healthcare Media Ecosystem
• Pharma-Specific Requirements
• Strategic Media Lead
• Consultative Client Relationships
• Emerging Channels

Tools & Technologies

• Microsoft Office Suite
• Media Planning Tools
• Reporting Tools