Media Supervisor

Jobtailor; New York (NY); On-site; USD 75,000 - 105,000; Full time

Job summary

Jobtailor is seeking a seasoned media planner/buyer to design data-driven, scalable media plans for diverse clients in the United States. You will analyze performance data, identify trends, and communicate clear insights to clients while leading day-to-day reporting and end-to-end project delivery.

You will own client relationships, translate goals into strategic recommendations, negotiate media placements, and guide cross-functional teams across Digital, Paid Social, and Analytics to maximize

Qualifications

• 4-7 years in media planning and buying.
• 2+ years hands-on agency experience.
• 2+ years managing and mentoring media planning & buying teams.
• 2+ years with account / client services and/or project management responsibilities.
• 1+ years managing reporting including analyzing both raw and refined data sets.
• Digital technical experience ( GA4, Google Ads, Google Campaign Manager and Looker/Data Studio as well as Affiliates, trafficking and tagging QA).
• Hands-on experience with media channels including Digital Display, Digital Video, Paid Social, Programmatic.
• Experience Planning & Buying Traditional media (TV, Print, and Out-of-Home) strongly preferred.
• Strong experience optimizing campaigns for conversion-focused KPIs, including ROAS, ROI, CPA, etc.
• Working knowledge of DTC and Financial verticals a plus.
• Ability to organize and prioritize work and deliver with a sense of urgency.
• Ability to operate in undefined areas (“gray areas”) with the ability to adapt to changing priorities and multiple tasks.
• Ability to work autonomously yet seek counsel when necessary.
• Strong ability to juggle multiple tasks while maintaining extraordinary attention to detail.
• Proficient to advanced skills with Microsoft Excel and PowerPoint and/or Google Sheets/Slides.

Responsibilities

• Develop data-driven media plans aligned with client goals.
• Analyze performance data and communicate insights to clients.
• Lead day-to-day reporting across data sets to support decisions.
• Own projects from initiation to completion with timelines and deliverables.
• Translate client goals into well-supported media recommendations and strategies.
• Craft and execute media plans, including negotiation, media buying, and reporting.
• Lead the day-to-day success of client relationships with effective communication.
• Participate in strategic planning, including budget allocation.
• Build tactical plans from RFP to final presentation with precision and creativity.
• Create and confidently present strategic proposals and client POVs with internal teams.
• Coordinate with Digital, Traditional, Paid Search and Paid Social, and Analytics teams.
• Direct the workflow of Planning, Activation & Paid Search and Paid Social teams; ensure best practices.
• Act as main contact with adtech partners, inventory suppliers, and data providers.
• Cultivate strong relationships with clients and media vendors; lead testing initiatives.
• Manage day-to-day billing and actualization.

Skills

Media planning

Data analysis

Client management

Project management

Communication

Budgeting

Attention to detail

Autonomy

Tools

GA4

Google Ads

Campaign Manager

Looker

Data Studio

Affiliates

Tagging QA

Job description

• Utilize an understanding of consumer journey management in the development of data-driven and scalable media plans
• Analyze performance data to identify key trends, extract actionable insights, and communicate findings clearly and effectively to clients
• Lead day-to-day reporting analyzing both raw and refined data sets to draw actionable conclusions
• Own projects from initiation to completion, managing timelines, deliverables, and client relationships while ensuring alignment with strategic goals and high-quality execution
• Understand client goals to organize them into well-supported media recommendations & strategies, ensuring alignment with target audiences
• Craft and execute media plans, including skilled negotiation, media buying, and campaign reporting and analysis
• Lead the day-to-day success of client relationships, providing effective communication, end-to-end project management, and creative problem-solving
• Participate in strategic planning processes, including budget allocation and persuasive presentation creation
• Build tactical plans from RFP to final presentation, ensuring precision and creativity.
• Create and confidently present strategic proposals and client povs, collaborating with internal teams
• Assume shared responsibility for campaign planning, demonstrating expertise in market and audience dynamics
• Coordinate with Digital, Traditional, Paid Search and Paid Social, and Analytics teams to enhance campaign effectiveness and maximize conversion
• Direct the workflow of Planning, Activation & Paid Search and Paid Social teams, ensuring adherence to best practices and strategic optimizations
• Act as a main point of contact with adtech partners, inventory suppliers, and data providers, helping to drive roadmaps
• Cultivate strong relationships with clients and media vendors, exploring new opportunities and leading testing initiatives.
• Manage day-to-day financial responsibilities including billing and actualization

Requirements

• 4-7 years media planning/buying.
• 2+ years’ experience at a hands-on agency
• 2+ years managing & mentoring media planning & buying teams
• 2+ years with account / client services and/or project management responsibilities
• 1+ years in managing reporting including analyzing both raw and refined data sets
• Digital technical experience ( GA4, Google Ads, Google Campaign Manager and Looker/Data Studio as well as Affiliates, trafficking and tagging QA)
• Hands-on experience with media channels including Digital Display, Digital Video, Paid Social, Programmatic
• Experience Planning & Buying Traditional media (TV, Print, and Out-of-Home) strongly preferred
• Strong experience optimizing campaigns for conversion-focused KPIs, including ROAS, ROI, CPA, etc.
• Working knowledge of DTC and Financial verticals a plus
• Ability to organize and prioritize work and deliver with a sense of urgency
• Ability to operate in undefined areas (“gray areas”) with the ability to adapt to changing priorities and multiple tasks
• Ability to work autonomously yet seek counsel when necessary
• Strong ability to juggle multiple tasks while maintaining extraordinary attention to detail
• Proficient to advanced skills with Microsoft Excel and PowerPoint and/or Google Sheets/Slides.