Media Supervisor

Adelphi Group; Los Angeles (CA); On-site; USD 80,000 - 90,000; Full time

Job summary

Omnicom’s Deutsch agency seeks a seasoned Media Supervisor to guide media plans, develop digital and national buys, and lead client-facing insights across campaigns. You will train planners, manage vendor relations, and drive data-driven optimizations.

You will oversee strategic direction for media placements, stay current on industry changes, and present impactful analyses to clients in a fast-paced environment. In-office presence is required.

Qualifications

• 5+ years of Media Planning experience required.
• Understands how to use data for targeting and how to work with third party data.
• Basic understanding of national TV planning, ideally including DRTV.
• Extensive digital background with planning and buying across Streaming, OLV, Display.
• Understanding of digital reporting across the funnel.
• Understanding of measurement solutions and tagging for campaigns.
• Excellent written and verbal communications skills.
• Detail-oriented.
• 1–2 years managerial experience.
• Planning social campaigns including YouTube is a plus.

Responsibilities

• Strong involvement in media plan development and implementation across digital and traditional national media.
• Lead campaign management including vendor liaison, reporting and optimizations to clients.
• Training and support for media planners and assistants in billing, pacing, reporting, trafficking, analytics and research.
• Help planners hone management and leadership skills, especially in training assistants.
• Oversee negotiations of buys, makegoods, added value across campaigns.
• Develop strategy, targeting and goal-setting and oversee execution and reporting.
• Stay up to date on changes in media and social landscapes.
• Create insightful presentations communicating to clients.
• Extract actionable insights from syndicated data (MRI, Comscore, etc.).
• Work with BI team on digital reporting and insights.
• Oversee quarterly competitive reports.
• Present data, insights and media to clients.
• Attend and present updates at weekly client meetings.

Skills

Media planning

Digital media

Campaign management

Data analysis

Vendor liaison

Leadership

Communication

Budgeting

YouTube planning

Tools

MRI

Comscore

YouGov

Job description

Agency: Deutsch

Job Function: Media

Job Subfunction: Media Planning and Buying

Job Description

TheMedia Supervisorwill help set the strategic direction for our media plans and assist in selling them to our clients. They work with the media team to come up with insights and analysis that help shape the placement of media across campaigns. They are intimately involved in the development of the digital media buys, as well as stewardship of other media elements, including national TV. They also lead the charge on training and guiding planners to effectively manage assistants.

Responsibilities

• Strong involvement in media plan development, and implementation across both digital and traditional national media
• Plays a leading role in all aspects of campaign management including vendor liaison, reporting and recommending optimizations to the client
• Training/support for media planners and assistant planners in billing, pacing, reporting, trafficking, analytics and research
• Helps planners hone management and leaderships skills, especially in training assistants
• Oversees negotiations of buys, makegoods, added value across all campaigns
• Develops the strategy, targeting and goal-setting across ad-hoc campaigns and oversees execution and reporting of said campaigns
• Stays up to date on new changes in the broader media and social landscapes
• Creates insightful and visual presentations that effectively communicate to our clients
• Extracts actionable insights from syndicated data sources like MRI, Comscore, MediaRadar, YouGov, etc.
• Works with BI team on digital reporting and helps find insights in the data
• Oversees quarterly competitive reports
• Assists in the presentation of data, insights and media to our clients
• Attends and presents updates at weekly client status meetings, and holds a strong rapport with the clients

Requirements

• 5+ years of Media Planning experience required (integrated background is preferred)
• Understands how to use data for targeting and how to work with third party data
• Basic understanding of national TV planning, ideally including DRTV
• Extensive digital background with planning and buying across Streaming, OLV, Display (both direct and managed service programmatic buys)
• Understanding of digital reporting across the funnel
• Understanding of measurement solutions (brand metrics, brand lift studies, attention vendors, etc.) and the process of setting up campaigns with measurement tags
• Excellent written and verbal communications skills
• Detail-oriented
• 1 – 2 years managerial experience
• Planning social campaigns including YouTube a big plus but not required$80,000 - $90,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance.

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