Media Sales Planner

Dow Jones & Company; New York (NY); Hybrid; USD 65,000 - 85,000; Full time

Benefits offered by this job

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Comprehensive Insurance Plans

Lifestyle Programs & WellnessResources

Education Benefits

Family Care Benefits & Caregiving

Job summary

Dow Jones is seeking a solution-driven Sales Planning professional in New York to partner with the sales team on RFPs, optimize campaigns, and maintain pricing integrity. You will work with advertisers or agencies to collect assets and ensure timely launches, using ad serving systems and yield tools.

The role requires 2-4 years of experience in advertising operations or media planning, with strong analytical, communication, and collaborative skills.

Qualifications

• 2-4 years of experience in advertising operations or media planning.
• Experience with ad serving or order management systems (e.g. Google Ad Manager, OperativeOne).
• Ability to work independently as well as with a team.
• Demonstrated ability to thrive in a fast paced environment while managing multiple projects and tight deadlines.
• Detail-oriented with proven analytical, strategic, and creative problem solving skills.
• Excellent communication and interpersonal skills in person, over email and virtual meetings to articulate complex scenarios.
• Advanced computer applications skills (Excel, Word, Google Suite).
• Bachelor's degree preferred.

Responsibilities

• Partner with the sales team on RFPs to provide proposal ideas and inventory solutions.
• Produce sales proposals in order management system and reserve inventory once deal is approved.
• Work directly with advertisers or media agencies to collect campaign assets and communicate across internal teams for a successful and timely launch.
• Monitor and optimize campaigns to ensure revenue meets client goals.
• Solid understanding of Dow Jones product offering and operational capabilities.
• Analyze user data and audience metrics via advertising tools.
• Assist Senior Planners and Planning Managers using historical data to support strategic decisions.

Skills

Advertising operations

Media planning

Client-facing

Deadline management

Analytical skills

Communication skills

Excel

Google Suite

Education

Bachelor's degree

Tools

Google Ad Manager

OperativeOne

Job description

About the Team

Dow Jones Media Sales connects leading brands with influential audiences through our trusted portfolio, including The Wall Street Journal, Barron's, MarketWatch and Investor's Business Daily. Our teams across Sales, Marketing, Creative and Client Success work together to deliver innovative advertising solutions and exceptional client experiences across digital, print, video, audio, events and custom content.

About the Role

We are looking for a solution driven candidate who would describe themselves as being analytical, collaborative and highly organized. The Sales Planning team is comfortable working in a deadline driven environment and being communicative about their deliverables. The most successful individuals understand how to prioritize their workload and can be agile and adapt quickly if an urgent matter arises. The team is focused on pricing integrity, media plan strategy and campaign delivery, but also on continued upskilling and leadership training and opportunities. By joining our global Sales Planning organization you will be a part of a diverse and growing team where you will continue to learn, be challenged and work directly with our clients on best-in-class advertising campaigns.

You Will:

• Partner with the sales team on RFPs to provide proposal ideas and inventory solutions that best meet the client expectations and proposal objectives while maintaining pricing integrity and inventory package strategy


• Produce sales proposals in order management system leveraging yield tools required (does not include creation of client presentations) and reserve inventory once deal is approved


• Work directly with advertisers or media agencies to collect campaign assets and communicate across internal teams for a successful and timely launch


• Monitor and optimize campaigns so that revenue is maintained and balanced with client goals (this includes providing recommendations and insights directly to advertisers or media agencies)


• Solid understanding of Dow Jones product offering and operational capabilities


• Analyze user data and audience metrics via advertising tools


• Assist Senior Planners and Planning Managers by utilizing historical data to support strategic decision about new media sales initiatives

You Have:

• Proven experience of working with an advertising operations or media planning team, preferably in a client-facing role


• 2-4 years of experience


• Experience using one or more ad serving and/or order management systems (i.e. Google Ad Manager, OperativeOne, etc.) preferred


• Ability to work independently as well as with a team


• Demonstrated ability to thrive in a fast paced environment while managing multiple projects and tight deadlines


• Detail-oriented and highly motivated with proven analytical, strategic, and creative problem solving skills


• Excellent communication and interpersonal skills in person, over email and virtual meeting spaces with the ability to articulate complex scenarios to clients and internal teams effectively


• Advanced computer applications skills (Excel, Word, Google Suite)


• Bachelor's degree preferred

Our Benefits

• Comprehensive Healthcare Plans


• Paid Time Off


• Retirement Plans


• Comprehensive Insurance Plans


• Lifestyle Programs & Wellness Resources


• Education Benefits


• Family Care Benefits & Caregiving Support


• Commuter Transit Program


• Subscription Discounts


• Employee Referral Program


• Financial Health Programs


• Cybersecurity Protection

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at [e-mail]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.

Business Area

Dow Jones - Media Sales

Job Category

Sales

Union Status

Union role

Base Pay Range

$65,000.00 - $85,000.00

We're committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate's experience, skills, location, and other relevant factors.

For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and indiv