Media Relations Officer

Placements24; Willows (CA); On-site; USD 11,000 - 19,000; Full time

Benefits offered by this job

Professional development and training

Supportive work environment

Exposure to PR campaigns

Diverse client portfolio

Job summary

Placements24 is assisting in recruiting a Media Relations Officer for a well-established media and public relations firm in Welkom, Free State. The role focuses on managing media presence, cultivating journalist relationships, pitching stories, drafting press releases, and monitoring coverage.

The ideal candidate will have 2–5 years of media relations experience, strong writing and pitching skills, and the ability to drive impactful PR outcomes in a fast-paced environment.

Qualifications

• Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
• 2-5 years of experience in media relations, public relations, or journalism.
• Excellent written and verbal communication skills, with strong pitching abilities.
• Proven ability to secure media placements.
• Strong understanding of the media landscape and current trends.
• Proficiency in media monitoring tools and social media platforms.
• Excellent organizational skills and attention to detail.
• Ability to work effectively under pressure and manage multiple deadlines.
• A proactive and collaborative team player.

Responsibilities

• Build and maintain strong relationships with local and national media contacts.
• Develop and execute media outreach strategies to secure positive coverage.
• Write and distribute press releases, media advisories, and other PR materials.
• Monitor media coverage and prepare regular reports on media activity.
• Identify and pitch compelling story ideas to relevant journalists and media outlets.
• Assist in managing media inquiries and coordinating interviews.
• Support the planning and execution of press events and media briefings.
• Research industry trends and competitor media activities.
• Collaborate with internal teams to ensure consistent messaging.

Skills

Written communication

Verbal communication

Pitching abilities

Media monitoring

Organization

Education

Bachelor's degree in Communications or related field

Tools

Media monitoring tools

Social media platforms

Job description

About the Role

Our client, a well-established media and public relations firm, is seeking a diligent and proactive Media Relations Officer to join their team in **Welkom, Free State**. This role is key to managing our client's media presence and ensuring positive relationships with journalists and media outlets. You will be responsible for identifying media opportunities, pitching stories, drafting press releases, and monitoring media coverage. The ideal candidate will possess strong communication skills, a keen understanding of media dynamics, and a commitment to achieving impactful PR outcomes. This is an excellent opportunity for someone looking to advance their career in media relations within the **Welkom, Free State** area.

Key Responsibilities

• Build and maintain strong relationships with local and national media contacts.
• Develop and execute media outreach strategies to secure positive coverage.
• Write and distribute press releases, media advisories, and other PR materials.
• Monitor media coverage and prepare regular reports on media activity.
• Identify and pitch compelling story ideas to relevant journalists and media outlets.
• Assist in managing media inquiries and coordinating interviews.
• Support the planning and execution of press events and media briefings.
• Research industry trends and competitor media activities.
• Collaborate with internal teams to ensure consistent messaging.

Requirements

• Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
• 2-5 years of experience in media relations, public relations, or journalism.
• Excellent written and verbal communication skills, with strong pitching abilities.
• Proven ability to secure media placements.
• Strong understanding of the media landscape and current trends.
• Proficiency in media monitoring tools and social media platforms.
• Excellent organizational skills and attention to detail.
• Ability to work effectively under pressure and manage multiple deadlines.
• A proactive and collaborative team player.

Benefits

• Starting salary of R per annum.
• Opportunity to work with a diverse client portfolio.
• Professional development and training programs available.
• Supportive work environment in Welkom, Free State .
• Exposure to exciting PR campaigns and initiatives.
• Contribute to building and maintaining client reputations.