Media Planning Associate: Kickstart Your Advertising Career

Interpublic; United States; On-site; USD 45,000 - 55,000; Full time

Job summary

Universal McCann Worldwide LLC in the United States is seeking an entry-level Associate, Media Planning to learn the fundamentals of media planning and how to leverage media to support client objectives.

You will support the planning team, partner with leading brands, and develop skills in omnichannel media, research, and media math while delivering accurate plans and staying current with industry trends.

Qualifications

• Strong written and oral communication skills.
• Ability to quickly learn proprietary tools and processes.
• Exceptional attention to detail and organizational skills.
• Able to work independently and as part of a team.

Responsibilities

• Support the team in creating omnichannel media plan recommendations (Social, Audio, Digital, Emerging Media).
• Compile research data to ensure campaigns reach intended audiences.
• Develop mastery of syndicated research sources, planning tools, and media math.
• Use research to develop consumer insights and budget allocations.
• Maintain accuracy of tactical components of media plans (flow charts, spreadsheets, budgets).
• Collaborate with internal teams to keep projects on track and deliverables accurate.
• Keep up to date with media and technology trends.
• Develop strategic POVs on media partner offerings and technology.

Skills

Communication

Detail-oriented

Problem-solving

Time management

Teamwork

Proactive learner

Tools

Microsoft Office

Job description

Universal McCann Worldwide LLC in the United States is seeking an entry-level Associate, Media Planning to learn the fundamentals of media planning and how to leverage media to support client objectives.

You will support the planning team, partner with leading brands, and develop skills in omnichannel media, research, and media math while delivering accurate plans and staying current with industry trends.