Associate, Planning

UMW Universal McCann Worldwide LLC; United States; On-site; USD 45,000 - 55,000; Full time

Job summary

Universal McCann Worldwide LLC in the United States is seeking an entry-level Associate, Media Planning to learn the fundamentals of media planning and how to leverage media to support client objectives.

You will support the planning team, partner with leading brands, and develop skills in omnichannel media, research, and media math while delivering accurate plans and staying current with industry trends.

Qualifications

• Strong written and oral communication skills.
• Ability to quickly learn proprietary tools and processes.
• Exceptional attention to detail and organizational skills.
• Able to work independently and as part of a team.

Responsibilities

• Support the team in creating omnichannel media plan recommendations (Social, Audio, Digital, Emerging Media).
• Compile research data to ensure campaigns reach intended audiences.
• Develop mastery of syndicated research sources, planning tools, and media math.
• Use research to develop consumer insights and budget allocations.
• Maintain accuracy of tactical components of media plans (flow charts, spreadsheets, budgets).
• Collaborate with internal teams to keep projects on track and deliverables accurate.
• Keep up to date with media and technology trends.
• Develop strategic POVs on media partner offerings and technology.

Skills

Communication

Detail-oriented

Problem-solving

Time management

Teamwork

Proactive learner

Tools

Microsoft Office

Job description

Agency: UM Job Function: Media Job Subfunction: Media Planning and Buying Job Description:

The Associate, Media Planning is an entry-level position that plays an important role in the media planning process. In this role, you will learn the fundamentals of media planning and how to leverage media to help deliver on our client’s business objectives. The ideal candidate is an energetic and proactive problem-solver who is detail-oriented and has an unmatched passion for the advertising industry. In this critical role, you will support the planning team in partnering with the world’s leading brands and learn from industry leaders at a top media agency.

Responsibilities

• Support the team in the creation of omnichannel media plan recommendations, including but not limited to Social, Audio (Podcast), Digital, and Emerging Media opportunities, informed by qualitative and quantitative inputs
• Compile research data to help ensure that client campaigns are reaching intended audiences
• Develop a mastery of syndicated research sources, planning tools, and media math
• Use qualitative and quantitative research to develop consumer insights and budget allocations
• Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries
• Collaborate with internal and cross-functional teams to ensure that projects are on track and deliverables are accurate
• Proactively keep up to date with media and technology trends
• Develop strategic POVs (point of views) of media partner offerings and technology as it relates to client objectives

Required Skills and Experience

• Ability to quickly learn proprietary tools and processes
• Exhibits a positive attitude that would complement the UM culture
• Strong written and oral communication skills
• Proficiency with Microsoft Office: Excel, Word, PowerPoint
• Able to effectively manage time and work in a fast-paced environment
• Exceptional attention to detail, organizational & analytical skills, creative thinking, and problem-solving skills
• Proven ability to work independently and as part of an integrated team

Desired Skills and Experience

• Include 0-1 years of experience
• Proficiency at Microsoft Office: Excel, Word, PowerPoint
• $50,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

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