Media Operations Specialist: Campaign Launch & Data Quality

Socket.dev

Needham (MA)

On-site

USD 89,700 - 137,500

Full time

14 days+

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Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan with matching

Employee stock purchase program

Generous paid time off

Job summary

SharkNinja is seeking a Manager, Media Operations to supervise the execution and optimization of the Demand Acceleration Platform. This hands-on role focuses on campaign trafficking, naming conventions, data quality, tagging, reporting readiness, and workflow improvements across paid media campaigns.

The ideal candidate will have 2–4 years in media operations, with strong skills in Google Ads, Meta, DV360, and analytics tools.

Qualifications

2-4 years of experience in media operations, ad operations, digital marketing, media activation, marketing analytics, or related field.
Familiarity with digital advertising platforms such as Google Ads, Meta, Amazon, TikTok, DV360, CM360, or similar platforms.
Knowledge of campaign trafficking, tracking parameters, pixels, tags, and measurement fundamentals.
Strong organizational skills with exceptional attention to detail.
Ability to manage multiple projects and deadlines in a fast-paced environment.
Comfortable working with data and identifying inconsistencies or operational issues.
Strong communication and collaboration skills are important.

Responsibilities

Media Operations & Campaign Execution: support setup, trafficking, QA, and launch processes across major media platforms; facilitate paid social boosting; apply and validate naming conventions; review campaigns for accuracy; partner with agency and platform teams; maintain documentation and resources.
Data Quality & Measurement Support: monitor taxonomy standards; track UTMs, tags, and pixels; investigate data discrepancies with analytics teams; maintain campaign metadata for reporting and reconciliation; support measurement readiness for dashboards and experiments.
Process Management & Operational Excellence: manage workflows from intake to launch and reporting; maintain SOPs and checklists; track SLAs; identify efficiency opportunities with templates and automation; contribute to improvement initiatives.
Brand Safety & Compliance Support: implement brand safety controls; monitor verification tools and tracking; maintain documentation on governance, privacy, and platform updates; escalate issues when identified.
Cross-Functional Collaboration: partner with media planning, investment, analytics, creative, finance, regional teams; coordinate with agencies and vendors; provide updates on readiness and launches; serve as point of contact for day-to-day operations.