Media Operations Manager

Carnegie; Westford (MA); On-site; USD 90,000 - 120,000; Full time

Job summary

Carnegie is seeking a Media Operations Manager to oversee day-to-day delivery of digital marketing campaigns, collaborating with Digital Strategists to turn media strategy into execution. This role blends hands-on operations with growing strategic know-how, ensuring campaigns launch accurately and stay aligned with client needs.

You will partner across planning, onboarding, asset collection, forecasting, and optimization, helping to keep campaigns on track while mentoring junior colleagues in a

Qualifications

• Bachelor's degree or equivalent experience.
• 4–6 years in digital media operations, campaign management, or related.
• Agency experience preferred.
• Experience in media planning, forecasting, and client-facing campaign management.
• Strong organizational and project management skills; able to run multiple client engagements.
• Clear writer and communicator, comfortable leading discussions with clients.

Responsibilities

• Manage the operational side of assigned client accounts from onboarding through launch and ongoing optimization.
• Work with Digital Strategists on campaign planning, onboarding, asset collection, launch readiness, and changes.
• Serve as a trusted client contact for campaign operations and coordinate day-to-day questions.
• Maintain communication flow between strategists, specialized media teams, creative, vendors, and clients.
• Own execution across setup, trafficking coordination, landing page production, and tracking implementation.
• Support forecasting, budget adjustments, and pacing updates across campaigns.
• Spot ways to improve workflows and mentor Media Operations Associates.

Skills

Organizational & PM

Communication

Analytical thinking

Multitasking

Client-facing collaboration

Education

Bachelor's degree or equivalent experience

Tools

Project management tools

AI-enabled workflows

Digital advertising platforms

Job description

Search

Solutions

• Enrollment
• Student Success
• Branding
• Institutional Strategy
• Digital Advertising

Case Studies

• Rice University
• Ohio Wesleyan University
• The University of Mississippi
• Kettering University
• Florida Southern College
• University of Texas at Tyler
• See All

The Media Operations Manager runs the day‑to‑day delivery of digital marketing campaigns, working closely with Digital Strategists to turn media strategy into real campaign execution. This role blends hands‑on operational work with growing strategic know‑how — making sure campaigns launch accurately, run smoothly, and stay aligned with what clients actually need.

You'll be a go‑to partner across campaign planning, client conversations, creative production, forecasting, and execution — always looking for ways to make the work run better.

What You'll Own

• Campaign Leadership & Client Partnership
  • Manage the operational side of assigned client accounts, from onboarding through launch and ongoing optimization
  • Work with Digital Strategists on campaign planning, onboarding, asset collection, launch readiness, and changes — bringing a solid grasp of media planning to make sure execution gets done right
  • Serve as a trusted client contact for campaign operations — co‑lead onboarding calls, coordinate logistics, and answer day‑to‑day operational questions directly
  • Keep communication flowing between strategists, specialized media teams, creative, vendors, and clients
• Media Planning & Strategic Support
  • Partner directly with Digital Strategists on media planning
  • Coordinate recommendations from specialized teams and add operational insight on budgets, timelines, and how plans will actually run
  • Make moderate‑to‑complex updates to media plans and planning docs, keeping everything aligned with strategy
  • Support forecasting, opportunity fund management, pacing updates, and budget adjustments throughout each campaign
• Campaign Operations
  • Own execution across campaign setup, trafficking coordination, launch readiness, creative refreshes, vendor‑managed campaigns, landing page production, and tracking implementation
  • Keep assets, targeting, tracking, creative, and documentation accurate and aligned with strategy throughout the campaign
  • Manage forecasting activities and coordinate launch timelines across several client engagements at once
• Operational Excellence
  • Spot ways to improve workflows, documentation, communication, and coordination
  • Help onboard and mentor Media Operations Associates
  • Contribute to process improvements, AI‑enabled workflows, and operational best practices for the department

What You Bring

• Bachelor's degree or equivalent experience
• 4–6 years in digital media operations, campaign management, media planning support, or digital marketing
• Agency experience strongly preferred
• Experience supporting media planning, forecasting, and client‑facing campaign management preferred
• Strong organizational and project management skills — you can run multiple client engagements at once without dropping the ball
• Clear writer and communicator, comfortable leading discussions with clients and presenting recommendations
• Able to juggle competing priorities without sacrificing quality or missing deadlines
• Solid understanding of digital media planning, budgeting, forecasting, and campaign execution
• Working knowledge of digital advertising platforms, measurement, and campaign implementation
• Comfortable using project management tools, AI‑enabled workflows, and other tech to work more efficiently
• Strong analytical and problem‑solving skills for untangling complex campaign logistics

Why This Role

This role sits at the center of how digital campaigns actually get done. You'll have direct ownership over campaign execution, real client relationships, and the chance to grow your strategic skills alongside a team that’s investing in better tools and smarter ways of working.

About Carnegie

For more than 30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections.

Learn more about who we are, what we do, and what we care about.

No phone calls or unscheduled visits to the office, please. Carnegie is an equal‑opportunity employer.