MEDIA EXECUTIVE - WABI

Gray Local Media, Inc; Bangor (ME); On-site; USD 35,000 - 45,000; Full time

Benefits offered by this job

Commission-based pay

Job summary

Gray Media's WABI TV5 in Bangor, ME seeks a driven Media Executive to grow revenue with local partners. You'll meet business leaders, craft campaign ideas, and negotiate terms to expand advertising across TV and digital platforms.

Qualifications include a Bachelor's in Business (preferred), strong negotiation, and proficiency with Microsoft Office; Maine driver's license required. Competitive salary with commissions.

Qualifications

• Bachelor's Degree in Business or related field preferred but not required.
• Microsoft Office experience required.
• Valid Maine driver's license and insurability.

Responsibilities

• Be a NEW BUSINESS Champion - develop relationships with local business managers.
• Build winning campaign ideas specific to each advertising partner.
• Author business agreements and negotiate terms with local leaders.
• Seek out new advertisers and market WABI's brands.
• Coordinate marketing plans with production and digital teams.
• Identify opportunities through research and current events.

Skills

High energy

Social personality

Negotiation skills

Education

Bachelor's Degree in Business or related field

Tools

Microsoft Office

Job description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios.

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

• Comprehensive Medical(Rx), Dental and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

Salary/Wage:

$35,000 - $45,000 (annually plus commissions) (Starting pay, based on experience)

Shift and Schedule:

Mon. - Fri. (or at the Manager's Discretion)

Job Type:

Full-Time

_______________________

About WABI:

WABI TV5 first signed on in January 1953, becoming Maine's first television station. It has long been the news leader for eastern and central Maine. The station is located at 35 Hildreth Street in Bangor and has a bureau in Waterville, Maine.

Job Summary/Description:

WABI TV is looking for a self-motivated, trainable individual to help our sales team grow revenue! Media Executives (ME's) at Gray Media, Bangor, Maine, WABI work in a fast-paced environment where connection with new partners is of the utmost importance. ME's meet with local business leaders to solve their marketing problems through the use of Eastern and Central Maine's most-watched television stations and a suite of premium digital advertising options. Successful MEs are positively energized professionals who have meaningful business conversations with Maine's most influential marketers and business leaders.

Duties/Responsibilities include, but are not limited to:

• Be a NEW BUSINESS Champion - Use creativity and connection to develop relationships with local business managers
• Build winning campaign ideas specific to each advertising partner
• Author business agreements and negotiate terms with local business leaders
• Seek out and win the business of new advertisers through successful marketing of self and WABI's News brand
• Execute marketing plans through interdepartmental coordination of video production, broadcast television, and use of the latest digital marketing products and trends!
• Use research and current events to uncover new opportunities for your advertising partners
• Attend industry events, conferences, and networking opportunities to generate new business leads and cultivate business relationships
• Other duties as assigned

Qualifications/Requirements:

• Gray Media and WABI will train. High energy and a social personality are required.
• Bachelor's Degree in Business or a related degree is preferred but not required.
• Microsoft Office experience is required.
• Ability to get along with others and maintain positive interdepartmental relationships.
• Negotiation skills are required.
• Valid Maine driver's license required; must be insurable.

WABI-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray's employees' ability to perform their job duties may result in discipline, up to and including discharge.