MEDIA EXECUTIVE - WABI

Gray Media, Inc.; Bangor (ME); On-site; USD 40,000 - 70,000; Full time

Job summary

Gray Media, Inc. in Bangor, Maine is seeking a self-motivated Media Executive to join WABI TV. In this role, you will develop new business relationships, create tailored marketing strategies, and negotiate agreements with local advertisers. Successful candidates will thrive in a dynamic, fast-paced environment and are driven to grow revenue for Eastern and Central Maine's leading television station.

Gray Media offers training for new hires. The ideal candidate should possess a social personality, negotiation skills, and proficiency in Microsoft Office. A driver's license is required for this position.

Qualifications

• High energy and a social personality are required.
• Negotiation skills are essential.
• Ability to maintain positive interdepartmental relationships.

Responsibilities

• Develop relationships with local business managers.
• Build campaign ideas for advertising partners.
• Negotiate terms with local business leaders.
• Market WABI’s News brand and attract new advertisers.
• Attend industry events to generate business leads.

Skills

Negotiation skills

Social personality

Microsoft Office experience

Education

Bachelor’s Degree in Business or related degree

Job description

About WABI

WABI TV5 first signed on in January 1953, becoming Maine's first television station. It has long been the news leader for eastern and central Maine. The station is located at 35 Hildreth Street in Bangor and has a bureau in Waterville, Maine.

Job Summary/Description

WABI TV is looking for a self-motivated, trainable individual to help our sales team grow revenue! Media Executives (ME’s) at Gray Media, Bangor, Maine, WABI work in a fast‑paced environment where connection with new partners is of the utmost importance. ME’s meet with local business leaders to solve their marketing problems through the use of Eastern and Central Maine's most‑watched television stations and a suite of premium digital advertising options. Successful MEs are positively energized professionals who have meaningful business conversations with Maine's most influential marketers and business leaders.

Responsibilities

• Be a NEW BUSINESS Champion - Use creativity and connection to develop relationships with local business managers
• Build winning campaign ideas specific to each advertising partner
• Author business agreements and negotiate terms with local business leaders
• Seek out and win the business of new advertisers through successful marketing of self and WABI's News brand
• Execute marketing plans through interdepartmental coordination of video production, broadcast television, and use of the latest digital marketing products and trends!
• Use research and current events to uncover new opportunities for your advertising partners
• Attend industry events, conferences, and networking opportunities to generate new business leads and cultivate business relationships
• Other duties as assigned

Qualifications

• Gray Media and WABI will train. High energy and a social personality are required.
• Bachelor’s Degree in Business or a related degree is preferred but not required.
• Microsoft Office experience is required.
• Ability to get along with others and maintain positive interdepartmental relationships.
• Negotiation skills are required.
• Valid Maine driver's license required; must be insurable.

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on apply now, upload your resume, cover letter, and references.

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self‑service portal)

WABI-TV/Gray Media is a drug‑free company.

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees’ ability to perform their job duties may result in discipline, up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.