Media Coordinator - National/DTC Media

The Chamberlain Group LLC; South Carolina; On-site; USD 64,000 - 103,000; Full time

Benefits offered by this job

Benefits package

401k

Job summary

Chamberlain Group is seeking a Media Coordinator to support national and direct-to-consumer media campaigns across digital channels. You will work with an external agency to ensure campaigns are planned, executed, and measured in line with strategy and governance standards.

The role offers exposure to programmatic media, cross-functional collaboration, and opportunities to build channel expertise within a structured team.

Qualifications

• Bachelor's degree in marketing or related field.
• 2–4 years in media planning, buying, or coordination.
• Familiarity with national media channels (digital/programmatic OLV/CTV, display, paid social, search).
• Experience with media planning and reporting tools (e.g., Google Ads, Meta Ads Manager, TikTok Ads, DSPs).
• Strong organizational and communication skills.
• Analytical mindset with proficiency in Excel/Google Sheets.
• Ability to work cross-functionally and collaborate with agencies and internal teams.
• Detail-oriented with accuracy in reporting and campaign execution.

Responsibilities

• Oversee day-to-day execution of national/DTC media by managing and reviewing the work of external agency partners.
• Coordinate with external national media agency to ensure timely delivery of media plans, creative specs, and placements.
• Monitor campaign pacing, budget delivery, and performance against KPIs; flag issues or optimizations.
• Assist in development of national/DTC media plans with data-driven insights.
• Maintain documentation of timelines, budgets, and performance for reporting and governance.
• Support attribution and measurement by ensuring proper tracking across campaigns.
• Compile regular performance reports and dashboards for internal stakeholders.
• Partner with Retail/Amazon Media Coordinator for consistent processes across national and retail media.
• Support testing and optimization initiatives and document learnings.

Skills

Media planning

Campaign coordination

Analytics

Excel/Sheets

Cross-functional collaboration

Education

Bachelor's degree in Marketing/related field

Tools

Google Ads

Meta Ads Manager

TikTok Ads

DSPs

Job description

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology, we make access simple and secure for millions of homeowners, businesses, and communities worldwide. Our flagship brands, LiftMaster® and Chamberlain® , are found in 51+ million homes, and 14 million+ people rely on the myQ® app daily. This role is part of Chamberlain Group's Central Marketing team, reporting to the Sr. Manager, Media Strategy, Operations & Governance. The Media Coordinator, National/DTC Media supports the planning, execution, and optimization of paid media campaigns across national and direct-to-consumer channels (e.g., digital/programmatic CTV/OLV, display, paid social, and search). This role ensures national media campaigns are executed effectively and in alignment with the broader media strategy and governance standards set by the Sr. Manager. This is not a hands-on-keyboard role. Instead, the Media Coordinator partners closely with Chamberlain Group's external paid media agency to provide strategic direction, review campaign execution, and ensure quality and alignment with business objectives. This role suited for someone early-to-mid career in media planning/buying who wants to build deep channel expertise while operating within a structured, cross-functional team.

Chamberlain Group also includes Systems, LLC, a leading manufacturer of loading dock equipment for over 60 years, and Controlled Products Systems Group, a leading wholesale distributor of access control equipment in the U.S.

Essential Duties and Responsibilities

• Oversee day-to-day execution of national/DTC media by managing and reviewing the work of external agency partners responsible for campaign setup, creative trafficking, activation, measurement, and optimization across paid media channels
• Coordinate with external national media agency to ensure timely delivery of media plans, creative specs, and placements
• Monitor campaign pacing, budget delivery, and performance against KPIs, flagging issues or optimization opportunities to the Sr. Manager
• Assist in the development of national/DTC media plans, providing channel and audience insights informed by data and market trends
• Maintain organized documentation of campaign timelines, budgets, and performance for reporting and governance purposes
• Support attribution and measurement efforts by ensuring external agencies accurately implement tracking (pixels, UTMs, conversion tags) across national/DTC campaigns
• Compile regular performance reports and dashboards, summarizing key metrics (unit sales, revenue, ROAS) for internal stakeholders
• Partner with the Retail/Amazon Media Coordinator to ensure consistent processes, timelines, and reporting formats across national and retail media
• Support testing and optimization initiatives (creative testing, audience testing, channel mix testing) and help document learnings for the broader team
• Assist with invoice reconciliation, budget tracking, and vendor management processes for national media partners
• Stay current on national/DTC media trends, new platforms, and best practices, sharing relevant insights with the team
• Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams
• Protect Chamberlain Group’s reputation by keeping information confidential
• Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies
• Contribute to the team effort by accomplishing related results and participating on projects as needed

Minimum Qualifications

• Bachelor's Degree in Marketing, Communications, Advertising, or related field
• Experience 2–4 years of experience in media planning, buying, or coordination (agency or client-side)
• Familiarity with national media channels (digital/programmatic OLV/CTV, display, paid social, search)
• Experience with media planning and reporting tools (e.g., Google Ads, Meta Ads Manager, TikTok Ads, DSPs, media planning platforms)
• Strong organizational skills with the ability to manage multiple campaigns and deadlines simultaneously
• Analytical mindset with proficiency in Excel/Google Sheets; experience with dashboards or BI tools a plus
• Strong written and verbal communication skills
• Ability to work cross-functionally and collaborate effectively with agencies and internal teams
• Detail-oriented with a commitment to accuracy in reporting and campaign execution
• Comfortable working in a fast-paced, deadline-driven environment

The pay range for this position is $64,000.00 - $103,375.00; base pay offered may vary depending on a number of factors including, but not limited to, the position offered, location, education, training, and/or experience.

In addition to base pay, also offered is a comprehensive benefits package and 401k contribution (all benefits are subject to eligibility requirements).

This position is eligible for participation in a short-term incentive plan subject to the terms of the applicable plans and policies.

Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply.

We’re proud to be an Equal Opportunity Employer, and you’ll be considered for this role regardless of race, color, religion, sex, national origin, age, sexual orientation ancestry; marital, disabled or veteran status.

We’re committed to fostering an environment where people of all lived experiences feel welcome.

Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence [e-mail].

Follow us on LinkedIn and Instagram.