Media & Content Manager: Dance & Digital Storytelling

Louisville Ballet; Miami Beach (FL); On-site; USD 59,000 - 72,000; Full time

Job summary

Miami City Ballet is seeking a Manager of Media & Content to partner with Marketing leadership in driving digital storytelling across all marketing channels. The role oversees content creation, distribution, and a unified brand voice to strengthen the organization’s presence and audience engagement.

You will manage multimedia production, oversee calendars, collaborate with artists and staff, and drive initiatives that support ticket sales and fundraising.

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Media, Journalism, or related field.
• 4–6 years of experience in digital content management, social media strategy, and video/multimedia production.
• Proven track record of developing engaging social media strategies and multimedia storytelling campaigns.

Responsibilities

• Develop and execute a robust annual content strategy aligned with institutional and marketing objectives.
• Create storytelling activations that elevate performances, artists, school, development, and community engagement.
• Coordinate content across departments and monitor industry trends to identify opportunities.
• Oversee social media strategy and production to increase audience engagement and ticket sales.
• Manage website content updates and coordinate with senior staff on campaigns.

Skills

Content management

Social media strategy

Video/multimedia production

Photography

Storytelling

Project management

Education

Bachelor’s degree in Marketing, Communications, Digital Media, Journalism, or related field

Tools

Meltwater

Hootsuite

Asana

Job description

Miami City Ballet is seeking a Manager of Media & Content to partner with Marketing leadership in driving digital storytelling across all marketing channels. The role oversees content creation, distribution, and a unified brand voice to strengthen the organization’s presence and audience engagement.

You will manage multimedia production, oversee calendars, collaborate with artists and staff, and drive initiatives that support ticket sales and fundraising.