Media Community Relations Coordinator (Full Time)

AGUA CALIENTE CASINO RANCHO MIRAGE; Rancho Mirage (CA); On-site; USD 55,000 - 75,000; Full time

Job summary

Agua Caliente Casinos Rancho Mirage is seeking a Media & Community Relations Coordinator to support the Director in developing outreach materials and media strategies that raise brand awareness.

The role focuses on cultivating relationships with local, national and international media, influencers and the community to secure coverage and positive representation.

Qualifications

• Bachelor’s degree in public relations, journalism, marketing, communications, or a relevant field.
• At least 2-5 years of experience in public relations.
• Excellent knowledge of PR best practices, brand management, and media strategies.
• Exceptional written and verbal communication skills; strong press release writing ability.
• Solid organizational skills and ability to report PR results to leadership.

Responsibilities

• Develop strategies to build strong relationships with media and ensure positive brand representation.
• Coordinate media efforts and public events with the communications team.
• Cultivate relationships with reporters and journalists; arrange coverage of events and press conferences.
• Coordinate PR efforts with outside agencies and advertising consultants.
• Create and update targeted media lists; write press materials and alerts.
• Collaborate with Social Media to boost awareness and drive traffic to the website.
• Analyze PR campaigns and report findings to management.

Skills

Media relations

Press releases

Social media coordination

Event coordination

Writing & editing

Stakeholder communication

Education

Bachelor's in public relations/communication/marketing

Job description

Job Description SummaryAs a Media & Community Relations Coordinator, you will be assisting the Director of Media & Community Relations in managing Agua Caliente Casinos outreach materials, developing and drafting media materials, in addition to developing strategies to increase brand awareness by cultivating strong relations with local, national and international media outlets, influencers, and the community.Essential Duties and Responsibilities (other duties may be assigned)Develop strategies to successfully build relationships with media and ensure a positive representation of our brand.Work closely with the communications team to tactically coordinate media efforts and public events.Cultivate and manage relationships with reporters, journalists, and arrange for them to cover events, press conferences, FAM trips.Effectively coordinate PR efforts with various outside PR agencies and advertising consultants.Create, maintain, and update targeted media lists.Write press materials, including press releases, and media alerts.Work with our Social Media team to identify and increase awareness to boost engagement, and drive social traffic to our website.Analyzing the outcome of public relations campaigns and reporting the findings to management.Provides excellent guest service to both guests and internal clients.Supervisory ResponsibilitiesNoneAccess to Sensitive Areas and InformationAs per the ACGC Access MatrixSignatory AbilityNoneEducation and/or ExperienceBachelor’s degree in public relations, journalism, marketing, communications, or a relevant field.At least 2-5 years of experience working in the public relations industry.Excellent knowledge of public relations best practices, brand management, and media strategies.Exceptional communication skills and the ability to collaborate with colleagues and members of the media.Superb written skills and knowledge of press release style guides.Solid organizational skills and the ability to work well in a fast-paced environment.Clearly communicate PR status to stakeholders and leadershipCreate and maintain PR results and reports.Perform essential office and clerical duties.Bilingual a plus, but not required.Working Conditions/Physical DemandsTo perform this job successfully, the individual must be able to stand, move and work throughout the office area and properties, including walking up to 1 ½ mile, climbing stairs and sitting at a desk/workstation for the duration of the shift. Must be able to work in a smoke-filled environment.Typically, the individual will be housed in an office environment. The noise level in the work environment is usually moderate but will escalate when located in the casino environment. Must be able to grasp, bend, lift and/or carry or otherwise move goods weighing a minimum of 25 lbs. on an intermittent basis, and sufficient dexterity of hand in order to use office equipment including, but not limited to: a computer keyboard, calculator, general office equipment and multi-line telephone.