Media Buying Specialist/Coach

Cardone Training Technologies, Inc.; Florida; On-site; USD 70,000 - 95,000; Full time

Job summary

Cardone Training Technologies, Inc. in Florida is seeking a Media Buying Specialist & Coach to manage ad spend and campaign strategy across paid platforms for client accounts, and to coach client teams on media buying fundamentals.

The role requires 3+ years of managing paid media budgets, hands-on platform experience (Meta Ads Manager, Google Ads, TikTok Ads, LinkedIn Ads), and strong analytical and coaching skills. You will present performance data to clients and help optimize campaigns.

Qualifications

• 3+ years managing paid media budgets with demonstrable results.
• Hands-on platform experience (Meta Ads Manager and at least one of Google Ads, TikTok Ads, LinkedIn Ads).
• Comfort presenting performance data live to clients and answering pushback in real time.
• Strong analytical skills paired with a coaching/teaching orientation.

Responsibilities

• Teach clients to build, launch, and optimize paid media campaigns across platforms based on goals and budget.
• Monitor spend, CPA/ROAS, and pacing daily and show clients how to optimize their CRM.
• Lead client office hours and coaching sessions on media buying strategy, budget allocation, and creative testing.
• Translate campaign performance into plain-language insights and next steps for non-marketing stakeholders.
• Stay current on media buying strategies.

Skills

Analytical skills

Coaching orientation

Public speaking

Client communication

Tools

Meta Ads Manager

Google Ads

TikTok Ads

LinkedIn Ads

Job description

Position Overview

The Media Buying Specialist & Coach manages ad spend and campaign strategy across paid platforms for client accounts, and coaches client teams on media buying fundamentals and best practices so they can sustain performance beyond the engagement.

Key Responsibilities

• Teach clients to build, launch, and optimize paid media campaigns across platforms (Meta, Google, TikTok, LinkedIn, etc.) based on client goals and budget.


• Monitor spend, CPA/ROAS, and pacing daily and show clients how to optimize their CRM and document what works.


• Lead client office hours and coaching sessions on media buying strategy, budget allocation, and creative testing.


• Translate campaign performance into plain-language insights and next steps for non-marketing client stakeholders.


• Stay current on media buying strategies.

Required Qualifications

• 3+ years managing paid media budgets with demonstrable performance results.


• Hands-on platform experience (Meta Ads Manager and at least one of Google Ads, TikTok Ads, LinkedIn Ads).


• Comfort presenting performance data live to clients and answering pushback in real time.


• Strong analytical skills paired with a coaching/teaching orientation.

Preferred Qualifications

• Experience buying media for multiple client verticals simultaneously (agency background).


• Platform certifications (Meta Blueprint, Google Ads).


• Familiarity with attribution and tracking pixels/APIs.

What We Look For in Every Client-Facing Expert

• Think Bigger Mindset — approaches every client problem by asking 'what would 10x better look like?' rather than settling for marginal fixes.


• Service-Minded — treats every client interaction as a chance to build trust; follows through without being chased.


• Clear Communicator — translates technical or strategic detail into language a business owner can act on, in writing and live sessions.


• Coach, Not Just Doer — comfortable teaching a client to run a process, not only running it for them.