Measurement Architect for Growth & Incrementality

Darkroom; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Unlimited PTO

Remote-first culture

Health & Wellness

401(k) with company match

Parental leave

Growth opportunities

Job summary

Darkroom is seeking a Measurement Strategist to own the measurement program for a dedicated client engagement. You will design data architecture, run incrementality tests, and translate results into strategic media investments.

Collaborating with growth, media, and client teams, you will connect marketing spend to revenue outcomes and guide experimental design, analytics, and partner management across channels.

Qualifications

• 5–6 years of experience in marketing science, measurement, or growth analytics.
• Advanced SQL and Python or R to analyze large datasets.
• Experience designing and analyzing controlled experiments with power analysis.
• MMM experience translating findings into investment decisions.

Responsibilities

• Audit measurement setup and define data architecture connecting media, web/app activity, and revenue.
• Define event taxonomies, KPI definitions, attribution rules, and reporting requirements.
• Build analytical datasets, SQL queries, workflows, and dashboards with data quality checks.
• Own incrementality testing roadmap and readouts with business implications.
• Manage external measurement partners and budget-related analyses.

Skills

Advanced SQL

Python or R

Incrementality expertise

MMM experience

Measurement infrastructure

Cloud data warehouses

Visualization tools

Clear communication

Tools

Cloud data warehouses

Visualization tools

Job description

Darkroom is seeking a Measurement Strategist to own the measurement program for a dedicated client engagement. You will design data architecture, run incrementality tests, and translate results into strategic media investments.

Collaborating with growth, media, and client teams, you will connect marketing spend to revenue outcomes and guide experimental design, analytics, and partner management across channels.