MarTech Solution Architect: Customer Data & Personalization

academy; Town of Texas, Katy (WI, TX); On-site; USD 100,000 - 130,000; Full time

Job summary

Academy is seeking a seasoned marketing technology architect with over 8 years of experience in customer data, data engineering, and MarTech domains. The role requires defining and delivering solution architectures for marketing automation and personalization, ensuring seamless integration across platforms.

The ideal candidate will be a MarTech data expert skilled in implementing privacy frameworks, identity resolution, and customer engagement strategies. Join Academy to enhance your career in a vibrant team focused on success.

Qualifications

• 8+ years of experience in customer data, data engineering, or MarTech domains.
• MarTech data domain expert skilled in customer data and engagement solutions.
• Experience implementing privacy, consent management, and data governance frameworks.

Responsibilities

• Define and deliver solution architectures for marketing automation and personalization.
• Ensure seamless connectivity between MarTech platforms and data ecosystems.
• Govern identity resolution and enterprise customer ID strategy.

Skills

Proficiency with MarTech/AdTech platforms

Customer Data Platforms

Identity Resolution

Marketing Platforms

AdTech/Media

Cloud Platforms

Integration Patterns

Data Platforms

Customer Data Governance

Architecture Strategy

AI/GenAI adoption

Process Automation

Excellent communication and presentation skills

Strong problem-solving and creativity

Education

Bachelor’s degree in Computer Science, Information Systems, Engineering, or a related field

Tools

Salesforce Marketing Cloud

Adobe Experience Cloud

Google Analytics

Job description

Academy is seeking a seasoned marketing technology architect with over 8 years of experience in customer data, data engineering, and MarTech domains. The role requires defining and delivering solution architectures for marketing automation and personalization, ensuring seamless integration across platforms.

The ideal candidate will be a MarTech data expert skilled in implementing privacy frameworks, identity resolution, and customer engagement strategies. Join Academy to enhance your career in a vibrant team focused on success.