MarTech Delivery Lead: Programs & AI-Driven Marketing

Accenture; City of Albany (NY); Hybrid; USD 123,000 - 302,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Long-Term Disability

401(k) Plan

Bonus Opportunities

Paid Holidays

Paid Time Off

Job summary

Accenture is seeking a seasoned MarTech program leader to own end-to-end delivery across marketing automation, CDP, and analytics. You will manage multi-workstream engagements with onshore/offshore teams and govern through steering committees, while shaping delivery plans with architects and senior stakeholders.

Responsibilities include risk management, environment and release planning, UAT readiness, and continuous improvement.

Qualifications

• 十+ years in technology consulting or program delivery with MarTech focus.
• 5+ years delivering large-scale MarTech implementations across tools listed.
• 5+ years program management including multi‑vendor, global teams.
• 5+ years managing client relationships at senior levels.
• 1+ years experience with AI in marketing applications.
• 5+ years operating in agile, waterfall, or hybrid delivery.

Responsibilities

• Own end-to-end delivery of MarTech programs across marketing automation, CDP, campaign activation, and analytics — onshore and offshore.
• Serve as the primary delivery point of contact for client stakeholders, managing expectations, risks, and program governance through steering committees and status reporting.
• Translate client requirements and strategic intent into delivery plans, resource models, and sprint cadences that keep global teams aligned and accountable.
• Partner with solution architects and functional leads to ensure that what gets built matches what was designed — flagging scope, quality, or timeline concerns early.
• Manage workstream leads and cross-functional teams including integration engineers, campaign managers, data analysts, and QA — across multiple time zones.
• Lead risk identification, issue resolution, and escalation management; maintain a clear RAID log and drive actions to closure.
• Oversee environment management, release planning, UAT coordination, and go-live readiness for platform deployments and migrations.
• Drive continuous improvement — embedding delivery best practices, retrospectives, and lessons learned across programs.
• Contribute to account growth by identifying expansion opportunities, participating in proposals, and shaping delivery approaches for new business pursuits.

Skills

Delivery Leadership

MarTech Expertise

Program Management

Client Relationships

Agile Delivery

AI in Marketing

Tools

Adobe Campaign

Salesforce Marketing Cloud

Marketo

Eloqua

Adobe RT-CDP

CRM Platforms

Job description

Accenture is seeking a seasoned MarTech program leader to own end-to-end delivery across marketing automation, CDP, and analytics. You will manage multi-workstream engagements with onshore/offshore teams and govern through steering committees, while shaping delivery plans with architects and senior stakeholders.

Responsibilities include risk management, environment and release planning, UAT readiness, and continuous improvement.