MarTech Data Engineer for Personalization & Campaigns

Telia Company; Town of Norway (WI); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Remote work options

Bonus based on performance

Job summary

Telia is seeking an experienced Data Engineer - MarTech to join the Data & Analytics team. You will help build the data foundation for smarter customer communication, personalization, and performance marketing across Telia’s consumer business.

You’ll translate business needs into reliable data products and scalable pipelines, working with CRM, analytics, and IT stakeholders. You will focus on activation-ready data products, MarTech data foundation, and governance, ensuring privacy and GDPR

Qualifications

• Experience as a Data Engineer or Analytics Engineer with strong SQL skills and building robust data models, pipelines, and transformations.
• Hands-on with modern data platforms and tools such as Snowflake, dbt, Python.
• Understanding of MarTech, CRM, marketing automation, customer data platforms, and personalization use cases.
• Knowledge of marketing automation tools like Salesforce, Adobe, Braze is a plus.
• Ability to translate business data needs into reliable datasets and data products.

Responsibilities

• Design, develop, and improve data structures, integrations, and pipelines powering customer communications and campaign measurement.
• Build activation-ready data products for profiles, lifecycle stages, consent, audiences, and performance metrics.
• Maintain data flows between data platform, CRM, marketing automation, analytics tools, and commercial systems.
• Enable personalization and performance marketing through accessible datasets for segmentation and targeting.
• Ensure data quality, governance, privacy, and GDPR compliance in data usage.
• Bridge business needs with scalable technical solutions and clear communication to stakeholders.

Skills

SQL

Data modeling

Pipelines

Transformations

Stakeholder management

Communication

Tools

Snowflake

dbt

Python

Job description

Telia is seeking an experienced Data Engineer - MarTech to join the Data & Analytics team. You will help build the data foundation for smarter customer communication, personalization, and performance marketing across Telia’s consumer business.

You’ll translate business needs into reliable data products and scalable pipelines, working with CRM, analytics, and IT stakeholders. You will focus on activation-ready data products, MarTech data foundation, and governance, ensuring privacy and GDPR