MarTech CDP & Activation Engineer

Lever, Inc.; San Diego, Northern (CA, KY); Ibrido; USD 90.000 - 110.000; Tempo pieno

Descrizione del lavoro

GTX Solutions, a CourtAvenue Company, is seeking a MarTech Solutions Engineer to implement and integrate customer data platforms and activation tools across client engagements. You will configure CDPs (Salesforce Data 360, Tealium, Segment, Adobe), build data flows, and document specifications to translate designs into working implementations.

In this hands-on role you’ll work with marketing platforms (Salesforce Marketing Cloud, Braze, Emarsys, Adobe Journey Optimizer), manage API integrations,

Competenze

• 4+ years of hands-on experience with customer data platforms, marketing automation or MarTech integration.
• Experience configuring at least one enterprise CDP and one engagement or marketing automation platform.
• Strong JavaScript skills, essential for tag management configuration, extensions and data layer work.

Mansioni

• Configure and implement customer data platforms such as Salesforce Data 360, Tealium, Segment or Adobe Experience Platform, including data streams, attributes, identity, segments and activations.
• Build and maintain integrations with engagement platforms such as Salesforce Marketing Cloud, Braze, Adobe Journey Optimizer and Emarsys, as well as ad platforms and analytics tools.
• Develop and validate data flows, including event collection, ingestion, attribute enrichment, audience triggers and activation.
• Design and document data layer specifications and tagging plans for web and app.
• Implement and maintain tags, JavaScript extensions, load rules and data layer mappings in Tealium iQ, Google Tag Manager and similar tag management systems.
• Implement server-side and event-stream data collection, including Tealium EventStream, server-side Google Tag Manager and conversion APIs.
• QA and validate tagging and data collection using browser developer tools, tag debuggers and network inspection.
• Build and test API integrations between data collection, CDP and activation platforms.
• Translate solution designs into implementation plans, tickets and configuration specifications.
• Test and QA configurations, data flows and audiences, and troubleshoot issues across the marketing technology stack.
• Document platform configurations, data mappings and implementation decisions.
• Build reusable patterns, scripts and accelerators that can be applied across clients.
• Collaborate with architects, strategists and client technical teams to align implementations with business goals.

Conoscenze

CDP experience

JavaScript

REST APIs

SQL

Documentation

Strumenti

Tealium

Segment

Salesforce Data Cloud

Salesforce Marketing Cloud

Google Tag Manager

Postman

Descrizione del lavoro

GTX Solutions, a CourtAvenue Company, is seeking a MarTech Solutions Engineer to implement and integrate customer data platforms and activation tools across client engagements. You will configure CDPs (Salesforce Data 360, Tealium, Segment, Adobe), build data flows, and document specifications to translate designs into working implementations.

In this hands-on role you’ll work with marketing platforms (Salesforce Marketing Cloud, Braze, Emarsys, Adobe Journey Optimizer), manage API integrations,