Marketing Technologist

Capstone-Search-Partners; Columbia (SC); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Health/dental/vision coverage

Retirement plans

Generous PTO

Professional development opportunities

Job summary

Capstone-Search-Partners is seeking a Marketing Technologist to bridge technology and strategy from our Columbia, SC site. You will manage the CRM, execute multi-channel email campaigns, optimize the website, and leverage analytics to guide planning.

Ideal candidates have 2+ years in marketing tech, CRM familiarity, and proficiency with Microsoft 365. The role offers on-site work and a comprehensive benefits package.

Qualifications

• 2+ years of hands-on experience with marketing technology.
• CRM experience with systems like Intapp DealCloud, InterAction, Salesforce.
• Familiarity with email automation platforms (Vuture, Dispatch, Constant Contact).
• Strong proficiency with Microsoft 365 and data reporting/analytics.

Responsibilities

• CRM & Data Management: Maintain data integrity, build dashboards, run audits, and generate intelligence reports.
• Email Marketing & Digital Campaigns: Design, schedule, and launch client alerts and emails; manage segmentation.
• Website & Content Management: Maintain firm website/intranet, post blogs/news, test features.
• Analytics & Reporting: Track performance across social, web, and email channels; deliver data reports.
• Tech Stack Optimization & Support: Main contact for marketing tech platforms; liaise with vendors; collaborate with IT.
• Virtual Events & Webinars: Manage end-to-end technical execution for webinars.
• Training & User Enablement: Create guides and provide tech support to attorneys and staff.

Skills

CRM proficiency

Analytics reporting

Effective communication

Multi-tasking

Education

Bachelor's degree preferred

Tools

Intapp DealCloud

InterAction

Salesforce

Vuture

Dispatch

Constant Contact

SharePoint

Webinar platforms

Job description

Marketing Technologist

Location: Columbia, SC (On-site)

Job Type: Full-Time

About the Role:

Are you a tech-savvy marketing professional who loves bridging the gap between cutting-edge technology and business strategy? Our client is actively seeking an energetic and detail-oriented Marketing Technologist to join their dynamic Marketing & Business Development team.

In this role, you will serve as the engine behind their digital marketing initiatives—managing their CRM, executing multi-channel email campaigns, driving website optimization, and leveraging analytics to power strategic decision-making. If you thrive in a fast-paced environment, love problem-solving, and enjoy helping others leverage technology, this is the PERFECT opportunity to make a measurable impact.

Key Responsibilities:

• CRM & Data Management: Maintain data integrity, build custom dashboards, run audits, and generate intelligence reports to track key client relationships and marketing touchpoints.
• Email Marketing & Digital Campaigns: Design, schedule, and launch client alerts and email campaigns; manage audience segmentation and distribution lists; and analyze key engagement metrics (opens, clicks, conversions).
• Website & Content Management: Maintain and update firm website and intranet content, post blogs and news announcements, monitor settings/permissions, and test new digital features.
• Analytics & Reporting: Track performance across social media, web, and email channels; deliver actionable data reports to the Marketing Director to shape future strategy.
• Tech Stack Optimization & Support: Act as the main point of contact for marketing tech platforms, liaise with third-party vendors, troubleshoot technical issues, and partner with IT.
• Virtual Events & Webinars: Manage end-to-end technical execution for firm webinars, including registration builds, platform setup, and post-event analytics.
• Training & User Enablement: Create user-friendly reference guides and provide responsive, hands-on tech support and training to attorneys and staff.

What We’re Looking For:

• Experience: 2+ years of hands-on experience with marketing technology, ideally within professional services or a legal environment.
• CRM Savvy: Hands-on experience with systems like Intapp DealCloud, InterAction, Salesforce, or similar platforms.
• Email Automation: Familiarity with campaign tools such as Vuture, Dispatch, Constant Contact, or similar automation platforms.
• Technical Aptitude: Strong proficiency in Microsoft 365 (SharePoint experience is a big plus) and comfort with data reporting/analytics tools.
• Event Tech: Prior experience supporting webinars or virtual event platforms.
• Skills & Mindset: Exceptional attention to detail, strong multi-tasking abilities, and a knack for explaining technical concepts to non-technical team members.
• Education: Bachelor’s degree preferred, or equivalent practical experience.

Why Join Us?:

1. Collaborative Culture: Work alongside a supportive team that values innovation and fresh ideas.
2. Growth & Impact: Gain exposure to diverse technologies and drive key business initiatives.
3. Comprehensive Benefits: Competitive salary, health/dental/vision coverage, retirement plans, generous paid time off (PTO), and professional development opportunities.