Marketing Systems Manager

Windsor Communities

United States

On-site

USD 95,000 - 125,000

Full time

7 days ago
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Benefits offered by this job

Bonus potential
Comprehensive benefits

Job summary

Windsor Communities is seeking a proactive Marketing Systems Manager to lead the Marketing Technology stack within our Sales & Marketing team. You will optimize systems, analyze data, and partner with Marketing, Sales, and Operations to drive customer experience and business outcomes.

You will manage cross-functional initiatives, develop KPIs, build training materials, and stay ahead of Martech trends. The role offers a competitive salary and a strong benefits package, with opportunities for

Qualifications

  • Bachelor’s degree and 3–5 years in Operations, Marketing, product management or equivalent.
  • Multifamily or real estate experience required.
  • Strong leadership with cross‑functional influence.
  • Excellent project management with multiple priorities and deadlines.
  • Proficient in marketing software including AI, CRM, marketing automation and analytics.
  • Excel and SmartSheets proficiency.
  • Experience with AI prompts and company-approved AI usage.
  • Working knowledge of Teams and SharePoint; PM tools helpful.

Responsibilities

  • Oversee Marketing Tech stack and optimize key systems.
  • Build knowledge to address department goals.
  • Define vision and strategy with Marketing, Sales, Ops.
  • Collaborate cross-functionally with IT and other stakeholders.
  • Track issues, feature requests, and vendor roadmaps.
  • Lead pilots and monitor adoption and impact.
  • Develop KPIs, training materials, and SOPs.
  • Maintain dashboards and product decks with KPIs.
  • Stay current on technologies and trends.
  • Communicate product changes to users.

Skills

Leadership
Project management
Communication
Attention to detail
Cross-functional collaboration

Education

Bachelor’s degree

Tools

Excel
SmartSheets
CRM
AI tools
Marketing automation
Analytics tools
MS Teams
SharePoint
Monday.com
Asana
Smartsheet
Basecamp
Quip
Planner

Job description

Description

We are looking for a proactive, detail-driven, and team-oriented Marketing Systems Manager to join our Sales & Marketing team. In this role, you will oversee our Marketing Technology (MarTech) stack, including the analysis and optimization of key marketing technology systems that align with Windsor objectives and enhance the customer experience.

The Marketing Systems Manager will embrace our company values of accountability, inclusiveness, energizing, and courageousness.

Responsibilities
  • Management of key systems including self-guided tour app, leasing AI technology, video communications platform, CRM marketing features, and other products that support sales & marketing efforts.
  • Build operational knowledge to ensure that products are addressing the needs and stated goals of the department and company.
  • Collaborate with Marketing, Sales, Operations to define the overall vision and strategy for identified technology programs.
  • Ability to work cross functionally with Strategic Operations, IT, and other internal stakeholders on product development and delivery.
  • Track tech issues, enhancement requests, and vendor partner roadmaps.
  • Work with partners to optimize products including resolving tech issues, promote enhancement requests and affect product roadmaps.
  • Broker smooth collaboration and integration between our key marketing partners and systems.
  • Conduct regular meetings with vendor partners and weekly meetings with internal teams to align on priorities and progress.
  • Develop necessary KPIs and monitoring, job aids/training documentation and SOP/polices that support each product.
  • Identify consumer trends and friction points and adjust product implementation and use practices accordingly.
  • Build strong communication plan alerting users to product changes, releases, and bugs.
  • Maintain dashboards to align internal and partner teams on priorities and status.
  • Maintain working PowerPoint product decks identifying what the product is, associated KPIs and key information including SWOT charts.
  • Participate and/or lead pilots as necessary.
  • Continues to learn, stays current on latest technologies and trends.
  • Other responsibilities as assigned.
Qualifications
  • Bachelor’s degree; and three to five years’ experience in Operations, Marketing, product management. or equivalent combination of education and experience. Multifamily or real estate experience required.
  • Strong leadership skills with the ability to inspire and motivate cross-functional teams and partners.
  • Excellent project management skills, with the ability to manage multiple priorities and deadlines.
  • Excellent communication and presentation skills.
  • Excellent organizational and time management skills.
  • Proficiency in marketing software and tools, including AI, CRM systems, marketing automation platforms, and analytics tools.
  • Working knowledge of Excel.
  • Working knowledge of SmartSheets.
  • Working knowledge of AI including how to prompt, leverage company approved AI to efficiently perform job duties.
  • Working knowledge of Microsoft Teams and SharePoint platforms a plus.
  • Working knowledge of project management software such as Monday.com, Basecamp, Smartsheet, Asana, Quip or Microsoft Planner a plus.
  • Experience in voice of customer analysis and consumer insights a plus. Working knowledge of multifamily operational platforms like Funnel, Realync, EliseAI, Tour24 a plus.
  • Exceptional attention to detail, with the ability to both strategize at a high level and dive into technical details as needed.
  • Strong leadership skills, with the ability to influence and align stakeholders across the organization.
  • Critical thinker with strong problem-solving skills and excellent written and verbal communication style.
Compensation
  • Our company considers a range of factors including education and experience when determining base compensation.
  • Compensation range: $95,000-$125,000 / year plus a 15% year-end bonus potential.
Benefits
  • This position is also eligible for bonus and benefits. For more information, visit: Benefits!
  • Comprehensive benefits package, including medical, dental, vision, 401k, and PTO.
    • 1 hour of paid sick and safe time for every 30 hours worked, 10 days of paid vacation time accrued bi-weekly, 6 weeks of paid parental leave after completing one year of employment, 10 paid holidays annually, and up to 3 floating days.

Windsor Communities provides training, mentoring, growth, and advancement opportunities for our valued associates.

Windsor Communities is dedicated to creating exceptional experiences for both residents and associates.

Join a growing organization that embodies our core values of “Accountable, Inclusive, Energizing and Courageous,” Windsor's mission is to create communities where people feel truly cared for.

The company participates in the federal government’s E-Verify program, which confirms employment authorization of all newly hired employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. For the "Notice of E-Verify Participation" and "Right to Work".

Windsor Property Management Company is an Equal Opportunity Employer.

Must reside in California, Colorado, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, New York, North Carolina, Oregon, Texas, Virgina, Washington, or Washington D.C.

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