Marketing Systems Lead, HubSpot & Salesforce (Remote)

Altera Digital Health Inc.; Illinois; Remote; USD 80,000 - 90,000; Full time

Benefits offered by this job

Remote role

Job summary

Altera Digital Health is seeking a Marketing Systems Administrator to own HubSpot and its Salesforce integration. You will optimize marketing platforms, ensure data integrity, and drive automation to support lead management and sales alignment.

You will partner with Marketing, Sales, and Operations to optimize campaigns, tracking, and reporting while maintaining scalable processes and clear documentation.

Qualifications

• 3–5 years of experience in marketing operations or related role.
• Hands-on HubSpot administration experience (Marketing Hub & Sales Hub).
• Strong Salesforce CRM knowledge and integration experience.
• Experience with data synchronization, field mapping and data quality issues.
• Experience developing dashboards and marketing performance reporting.
• Knowledge of B2B marketing, demand generation and Marketing-to-Sales processes.
• HubSpot/Salesforce certifications preferred.

Responsibilities

• Serve as the primary administrator and technical owner for HubSpot Marketing Hub and Sales Hub.
• Manage HubSpot configuration, properties, workflows, lists, forms, landing pages and campaigns.
• Oversee HubSpot-Salesforce integration, data sync and data integrity.
• Collaborate with Marketing, Sales, and Sales Operations on processes and handoffs.
• Monitor and troubleshoot synchronization errors and data-quality issues.
• Develop automated workflows to improve lead management and activation.
• Create dashboards and reporting for lead gen, campaign performance, and ROI.
• Establish data governance standards and system documentation.

Skills

HubSpot Admin

Salesforce integration

Data governance

Marketing automation

Lead management

Data quality

Dashboards & reporting

B2B marketing knowledge

Education

Bachelor's Degree in Marketing, Business, Information Systems, Analytics, or related field

Tools

HubSpot

Salesforce

Power BI

Google Analytics

Job description

Altera Digital Health is seeking a Marketing Systems Administrator to own HubSpot and its Salesforce integration. You will optimize marketing platforms, ensure data integrity, and drive automation to support lead management and sales alignment.

You will partner with Marketing, Sales, and Operations to optimize campaigns, tracking, and reporting while maintaining scalable processes and clear documentation.