Marketing Specialist, Website & SEO

MAXAR TECHNOLOGIES, INC.

Westminster (CO)

On-site

USD 62,000 - 91,000

Full time

4 days ago
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Benefits offered by this job

401(k) with company match
Mental health resources
Student loan repayment assistance
Adoption reimbursement
Pet insurance

Job summary

Vantor seeks a Marketing Specialist to manage and continually improve our website as a core brand, customer-experience and demand-generation channel. You will combine disciplined publishing, governance, and SEO with landing-page development, forms, and conversion reporting.

Responsibilities include maintaining brand consistency, translating messaging into digital journeys, and driving optimization across pages and campaigns with a data-driven mindset.

Qualifications

  • Bachelor's degree and at least 2 years of relevant experience.
  • Experience managing and publishing website content via a CMS.
  • Working knowledge of SEO, including keyword research and metadata.
  • Experience building landing pages, CTAs, and conversion paths.
  • Ability to analyze web analytics to improve traffic and conversions.
  • Strong project-management and organizational skills.

Responsibilities

  • Manage the website as a primary brand and demand-generation channel.
  • Maintain structure, governance, accessibility, and brand consistency across pages and experiences.
  • Translate brand messaging into clear digital journeys that connect audience needs, use cases and solutions.
  • Develop and optimize campaign landing pages, calls to action, forms and conversion paths.
  • Maintain a disciplined website backlog, intake process, prioritization model and publishing cadence while managing multiple priorities.
  • Lead SEO execution, including keyword strategy, on-page optimization, metadata, internal linking and technical health, partnering with developers on fixes.
  • Partner with Content, Creative, Campaigns and Product Marketing to scope, build, review and launch digital experiences on schedule.
  • Monitor and report on organic traffic, search visibility, engagement, conversion and campaign attribution; communicate insights and recommended actions.
  • Use performance data and customer behavior to improve navigation, user experience, content effectiveness and conversion rates.
  • Support connections across paid media, email, web forms and marketing automation to create coherent journeys and dependable data flows.

Skills

Website publishing
SEO fundamentals
Content governance
Analytics & reporting
Project management

Education

Bachelor's degree in marketing, communications or related field

Tools

Salesforce
Pardot
Sanity CMS
Google Analytics
HTML & CSS basics

Job description

Vantor is forging the new frontier of spatial intelligence, helping decision makers and operators navigate what’s happening now and shape what’s coming next. Vantor is a place for problem solvers, changemakers, and go-getters—where people are working together to help our customers see the world differently, and in doing so, be seen differently. Come be part of a mission, not just a job, where you can: Shape your own future, build the next big thing, and change the world. To be eligible for this position, you must be a U.S. Person, defined as a U.S. citizen, permanent resident, Asylee, or Refugee. Export Control/ITAR: Certain roles may be subject to U.S. export control laws, requiring U.S. person status as defined by 8 U.S.C. 1324b(a)(3).

Vantor is seeking a Marketing Specialist to manage and continuously improve our website as a primary brand, customer‑experience and demand‑generation channel. This role will combine disciplined digital publishing and content governance with search engine optimization, campaign landing‑page development, conversion optimization and performance reporting.

Responsibilities
  • Manage the Vantor website as a primary brand and demand‑generation channel, maintaining a reliable, accurate and customer‑centered digital experience.
  • Maintain website structure, content governance, publishing standards, accessibility practices and brand consistency across pages and experiences.
  • Translate Vantor's brand and messaging framework into clear digital journeys that connect audience needs, use cases and solutions.
  • Develop and optimize campaign landing pages, calls to action, forms and conversion paths in support of priority programs and audiences.
  • Maintain a disciplined website backlog, intake process, prioritization model and publishing cadence while independently managing multiple priorities and driving work forward with urgency.
  • Lead SEO execution, including keyword strategy, on‑page optimization, metadata, internal linking and technical health (site speed, Core Web Vitals, crawlability, structured data), partnering with developers on fixes.
  • Partner with Content, Creative, Campaigns and Product Marketing to scope, build, review and launch digital experiences on schedule.
  • Monitor and report on organic traffic, search visibility, engagement, conversion and campaign attribution; communicate insights and recommended actions.
  • Use performance data and customer behavior to improve navigation, user experience, content effectiveness and conversion rates.
  • Support connections across paid media, email, web forms and marketing automation to create coherent journeys and dependable data flows.
Minimum Qualifications
  • Bachelor's degree in marketing, communications, digital media, business or a related field and at least 2 years of relevant experience, or an equivalent combination of education and experience.
  • Hands‑on experience managing and publishing website content through a content management system in a professional marketing environment.
  • Working knowledge of SEO fundamentals, including keyword research, on‑page optimization, metadata, internal linking and technical issue identification.
  • Experience building or optimizing landing pages, calls to action, forms and conversion paths that support campaigns or demand‑generation programs.
  • Ability to use web analytics and search‑performance data to evaluate traffic, engagement and conversion, identify trends and recommend improvements.
  • Strong project‑management and organizational skills, including the ability to manage a backlog, coordinate reviews and approvals, and deliver multiple priorities on schedule.
  • Clear written and verbal communication skills, strong attention to detail and the ability to collaborate effectively with Content, Creative, Campaigns and Product Marketing partners.
  • Working knowledge of website accessibility, content governance, quality assurance and brand‑consistency practices.
Preferred Qualifications
  • Experience with Salesforce and Pardot, or comparable customer relationship management and marketing automation platforms.
  • Experience managing website content in Sanity or a similar modern content management system.
  • Experience with SEO and web‑analytics platforms such as Google Analytics used for keyword research, technical diagnostics, search‑performance monitoring and conversion analysis.
  • Experience supporting websites for technology, aerospace, geospatial intelligence, defense or another complex business‑to‑business market.
  • Basic familiarity with HTML and CSS and the ability to collaborate effectively with web developers on technical improvements.
Pay Transparency

Pay Transparency: To support pay transparency, Vantor includes salary ranges in all U.S. job postings. Starting pay for this role will fall within the listed range and will be based on factors such as experience, qualifications, skills, location, and market conditions. Candidates who meet the minimum requirements for the role should not expect to receive compensation at the top of the range. The listed range reflects the expected pay for this position, and final offers will be determined based on each candidate’s experience, expertise, and alignment with the role.

  • $62,000.00 - $83,000.00 - $91,300.00 annually.
Benefits
  • Vantor offers a competitive total rewards package that goes beyond the standard, including a robust 401(k) with company match, mental health resources, and unique perks like student loan repayment assistance, adoption reimbursement and pet insurance to support all aspects of your life.
  • You can find more information on our benefits at: https://www.Vantor.com/careers
EEO Policy

Vantor is an equal opportunity employer committed to an inclusive workplace. We believe in fostering an environment where all team members feel respected, valued, and encouraged to share their ideas. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability, protected veteran status, age, or any other characteristic protected by law. We also provide reasonable accommodations for applicants with disabilities in compliance with federal and state laws.

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