Marketing Specialist: Social Media, Design & Events

Hireology; Dearborn (MI); On-site; USD 42,000 - 66,000; Full time

Benefits offered by this job

Competitive pay

Medical/Dental/Vision

401K match

Life & Disability Insurance

Paid vacation

Six holidays

Job summary

Tri-County International Trucks in Dearborn, MI is seeking a Marketing Communications Specialist to design social media visuals, manage content, and support digital advertising campaigns across channels. The role focuses on cohesive brand messaging, events, and performance analytics for multiple locations.

Requires a marketing-related degree and 2+ years of experience, proficiency with Canva/Adobe, Google Ads or Meta Ads, strong writing, and an independent work style.

Qualifications

• Bachelor's degree in marketing, communications, journalism, or a related field with at least 2 years of experience.
• Expertise with social media platforms, content management tools, and Canva or Adobe.
• Experience with Google Ads, Meta Ads; certifications are a big plus.
• Excellent written and verbal communication skills.
• Self-starter with the ability to prioritize and work independently.
• Must possess and maintain a valid driver’s license with a clean driving record; drug screen and background check required.

Responsibilities

• Graphic design for social media posts, print, and other internal/external facing communications.
• Content production and distribution responsibilities for social media outlets and third-party advertising services.
• Website maintenance, support and management as needed.
• Development and implementation of needs-based promotional programs for primary departments and locations.
• Coordinate and staff physical or virtual customer-facing events including open houses, meetings, training seminars, and other value-added opportunities.
• Communicate with department heads to keep informed of customer attitudes, demographics, buying habits, etc.
• Prepare periodic media and vehicle sales analytics reports using a variety of data sources and present them to dealership management as needed.
• Communicate with customers to determine their needs and interests, taking note of the information for reports and future promotional programs.
• Support the dealership’s efforts to maintain marketing operations exceeding the standards provided by Navistar.

Skills

Social media expertise

Content creation

Copywriting

Communication skills

Analytics & reporting

Education

Bachelor's degree in marketing/communications/journalism or related field

Tools

Canva

Adobe Creative Suite

Google Ads

Meta Ads

Job description

Tri-County International Trucks in Dearborn, MI is seeking a Marketing Communications Specialist to design social media visuals, manage content, and support digital advertising campaigns across channels. The role focuses on cohesive brand messaging, events, and performance analytics for multiple locations.

Requires a marketing-related degree and 2+ years of experience, proficiency with Canva/Adobe, Google Ads or Meta Ads, strong writing, and an independent work style.