Marketing Specialist (Campaigns, Email & Web)

Cherie Amour Inc.; Pullman (WA); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Medical, dental, vision, life, LTD, and 401(k)

Paid vacation and sick leave

Ongoing training and development

Job summary

A healthcare marketing team in Pullman, WA is seeking a Marketing Specialist to support campaign planning, content creation, and execution across email, web, and digital channels. This role involves developing promotional ideas, building emails, and updating web content to enhance client engagement. Candidates should possess 1-3 years of marketing experience and have strong copywriting and design skills, preferably using tools like Canva and Klaviyo. Competitive pay and benefits are offered.

Qualifications

• Experience executing marketing campaigns, not just posting on social media.
• Strong eye for design and care about clean, polished, visually appealing work.
• Enjoy writing and can create clear, engaging marketing copy.

Responsibilities

• Assist in planning and executing promotional campaigns.
• Build, design, and schedule email and SMS campaigns.
• Update website content, promotions, and landing pages.
• Create marketing assets using Canva or similar tools.
• Maintain marketing calendars and ensure timely execution.

Skills

Email marketing

Campaign execution

Content creation

Strong copywriting skills

Design skills (Canva)

Education

1–3 years of experience in marketing

Tools

Klaviyo (email marketing)

WordPress

Shopify

Job description

Marketing Specialist (Campaigns, Email & Web)

Content Creation | Promotions | Creative Execution

Location: Pullman, WA | Position: Full-time

Cherie Amour is hiring a Marketing Specialist to support campaign planning, content creation, and execution across email, web, and digital channels.

This role focuses on bringing marketing campaigns to life; from developing promotional ideas to building emails, updating web content, and ensuring every client touchpoint is polished, cohesive, and on-brand.

This role is primarily focused on email marketing, campaign execution, website updates, and content creation. Social media support is secondary. We're looking for someone who is creative, detail-oriented, and proactive - someone who can contribute ideas, take direction, and execute high-quality work.

What You’ll Do

Campaign Planning & Execution

• Assist in planning and executing promotional campaigns, offers, and seasonal initiatives.
• Help bring campaign ideas to life across email, web, and supporting channels.
• Ensure campaigns are launched accurately and on schedule.

Email & SMS Marketing

• Build, design, and schedule email and SMS campaigns.
• Write clear, engaging, and on-brand copy for promotions and client communication.
• Assist with segmentation and campaign setup to ensure effective targeting.
• Maintain a high standard of design and layout across all email communications.

Website & Landing Pages

• Update website content, promotions, and landing pages.
• Assist in building pages that support campaigns and improve conversion.
• Ensure accuracy, consistency, and a seamless user experience across the site.

Content Creation & Creative Execution

• Create marketing assets including email designs, graphics, and digital content using Canva or similar tools.
• Maintain a cohesive and elevated brand aesthetic across all platforms.
• Collaborate with the team to source and organize content (images, testimonials, etc.).

Social Media (Supporting Role)

• Assist with content creation and scheduling for social media.
• Ensure social content aligns with overall campaigns and brand messaging.

Organization & Collaboration

• Maintain marketing calendars and ensure timely execution of campaigns.
• Stay organized across multiple projects and deadlines.
• Work closely with the Marketing Manager to support overall marketing initiatives.

This Role Is a Strong Fit If You

• Have experience executing marketing campaigns, not just posting on social media.
• Have a strong eye for design and care about clean, polished, visually appealing work.
• Enjoy writing and can create clear, engaging marketing copy.
• Are both creative and organized; you can generate ideas and execute them.
• Are proactive and take initiative rather than waiting for direction.
• Can manage multiple tasks and meet deadlines in a fast-paced environment.

Requirements

• 1–3 years of experience in marketing, content creation, or campaign execution.
• Experience with email marketing platforms (Klaviyo preferred).
• Strong copywriting skills for emails, promotions, and web content.
• Experience creating marketing assets using Canva or similar design tools.
• Experience updating websites or working with landing pages (WordPress and Shopify preferred).
• Strong attention to detail and organization.
• Clear and professional communication skills.

Preferred Experience

• Experience working on promotional campaigns or product launches.
• Familiarity with SMS marketing.
• Experience in a direct-to-consumer or service-based business.

Compensation & Benefits

• Competitive hourly or salary pay (based on experience)
• Opportunity for growth within the marketing team
• Medical, dental, vision, life, LTD, and 401(k)
• Paid vacation and sick leave
• Ongoing training and development