Marketing Specialist at Planstin

Feedinkoo: Remote Jobs; United States; On-site; USD 60,000 - 65,000; Full time

Benefits offered by this job

Health, dental, vision insurance

401k with 4% match

Paid holidays and 3 weeks PTO

Snacks and lunches at the office

Training programs and growth

Job summary

Planstin is seeking a Marketing Specialist to manage and optimize our website (Duda), support digital campaigns, and implement marketing automation workflows. You’ll collaborate with the Director of Marketing and cross‑functional teams to drive lead generation and improve web experiences.

The role emphasizes hands‑on execution, growth, and learning in a fast-moving environment with opportunities to expand skills in digital marketing, SEO, and analytics.

Qualifications

• 2–3 years of experience (internships count!)
• Experience managing or designing websites (preferably in Duda)
• Familiarity with marketing tools (GoHighLevel, HubSpot, Mailchimp, or similar)
• Exposure to SEO, analytics tools, and A/B testing practices
• Design skills a plus — Canva or Adobe tools
• Highly organized, flexible, and curious
• Strong communication and collaboration instincts

Responsibilities

• Website Design & Management: daily updates in Duda, optimize for usability and lead conversion
• Lead generation & campaign support: assist in digital campaigns and monitor LinkedIn efforts
• Marketing automation: support email/workflows in GoHighLevel and related tools
• Creative & brand support: create/adapt assets for social, email, web
• Team collaboration: work with marketing, sales, and product teams on campaigns

Skills

Communication

Collaboration

Organization

Curiosity

Tools

GoHighLevel

HubSpot

Mailchimp

SEO tools

Analytics tools

A/B testing

Job description

Advance Your Career at Planstin

Located in Southern Utah, Planstin is at the forefront of benefits administration and business services. We simplify health insurance for employers and individuals, emphasizing cost-effectiveness and excellent service in a complex market. As our company grows, we’re looking for talented individuals eager to progress in their careers.

About The Role

Planstin Administration is looking for a versatile and proactive Marketing Specialist to join our growing team. This role is ideal for someone with a strong working knowledge of website design and management (preferably in Duda) and a solid foundation in digital marketing. You’ll work closely with the Director of Marketing and cross‑functional teams to support digital campaigns, maintain and improve the company website, and help implement marketing automation workflows. This is a hands‑on, execution‑focused role for someone who’s ready to grow, contribute, and learn in a fast‑moving environment.

What You’ll Do

Website Design & Management

• Own day‑to‑day website updates using Duda – including layout edits, content refreshes, and page creation.
• Ensure web experiences are optimized for usability, mobile responsiveness, and lead conversion.
• Collaborate on landing pages, CTAs, and SEO implementation.

Lead Generation & Campaign Support

• Assist in developing and executing digital lead generation strategies (social, email, web).
• Help manage and monitor LinkedIn campaigns aligned with strategic goals.
• Analyze campaign performance and make data‑informed recommendations.

Marketing Automation

• Support email and workflow setup using platforms like GoHighLevel.
• Build nurture sequences, forms, and tags that enhance engagement and customer journey.
• Assist in A/B testing, tracking, and reporting.

Creative & Brand Support

• Create or adapt assets for use in social media, email, and web (Canva, Adobe Creative Suite, or similar).
• Help enforce brand consistency across channels.
• Support event, expo, and internal marketing needs as they arise.

Team Collaboration

• Partner across marketing, sales, and product teams to execute integrated campaigns.
• Be ready to shift gears, wear different hats, and contribute wherever needed.

Qualifications

• 2–3 years of experience (internships count!
• Experience managing or designing websites (preferably in Duda)
• Familiarity with marketing tools (GoHighLevel, HubSpot, Mailchimp, or similar)
• Exposure to SEO, analytics tools, and A/B testing practices
• Design skills a plus — even better if you’ve used Canva or Adobe tools
• Highly organized, flexible, and curious
• Strong communication and collaboration instincts

Why Join Planstin?

• Be part of a team that’s reshaping how businesses approach benefits and compliance
• Work in a fast‑growing, mission‑driven environment
• Get direct mentorship, hands‑on ownership, and room to grow
• Help build smart, bold marketing from the ground up

Planstin’s Employee Benefits

• 12 paid holidays plus 3 weeks of paid time off to balance work and life.
• Comprehensive insurance coverage including health, dental, vision, and accident plans tailored for your well‑being.
• Invest in your future with a 401k plan backed by a solid 4% match from us.
• Enjoy complimentary snacks and drinks at the office and regular lunches available onsite.
• Take your career to new heights with our dedicated training programs and a team environment that’s all about support and growth.
• Build strong connections with colleagues at our frequent, fun team‑building events.

The Pay Range For This Role Is

60,000 – 65,000 USD per year (Planstin Office). Benefits found in job post: Medical insurance, 401(k).