Marketing Automation Manager

Duda; Louisville (CO); On-site; USD 154,000 - 175,000; Full time

Benefits offered by this job

Base salary + variable

Equity

Health coverage

401(k)

Unlimited PTO

Hybrid work environment

Collaborative culture

Job summary

Duda, a leading website platform, is seeking a Marketing Automation Manager in Louisville, CO to design and optimize marketing-to-sales funnels across HubSpot and Salesforce.

Collaborate with Marketing, Sales, RevOps, and Analytics to drive ABM, AI-powered capabilities, and data-driven improvements in funnel performance and conversion.

Qualifications

• Master's degree in Marketing, Communications or related field.
• Minimum 2 years in marketing management or related role.
• Experience with Revenue Attribution Modeling, Funnel Performance Analysis, ICP Modeling, Lead Scoring, and predictive lead qualification.

Responsibilities

• Design, build, and optimize the end-to-end marketing-to-sales funnel across HubSpot and Salesforce, maintaining automation, lead scoring, and routing aligned to company strategy and ICP.
• Lead implementation of ABM and predictive data infrastructure, including 6sense integrations, intent monitoring, and data-driven lead qualification models.
• Establish and manage SLA tracking and sales enablement automation, defining routing triggers, monitoring adherence, and automating follow-up workflows.
• Drive AI and martech innovation by developing and deploying a custom AI assistant trained on internal performance and brand data.
• Maintain audience and data integrity across platforms through segmentation, attribution, and data hygiene processes.
• Translate business requirements into technical workflows and marketing automation logic across systems.
• Partner cross-functionally with Marketing, Sales, RevOps, and Analytics to improve funnel performance, visibility, and conversion.

Skills

HubSpot

Salesforce

6sense integrations

Lead Scoring

AI for Branding

ICP Modeling

Education

Master's degree in Marketing, Communications or related field

Tools

HubSpot

Salesforce

6sense

Job description

Careers at Duda

Marketing Automation Manager

Louisville, CO

Work Arrangement: Office-based

About Duda

Duda is a leading website platform for professionals, helping agencies, SaaS companies, and web teams build and manage high-quality websites at scale. Our flexible platform combines powerful design, collaboration, automation, and AI capabilities to help customers work faster and grow smarter. With teams across the US, Israel, Canada, Brazil, and the UK, we are building a collaborative, forward-thinking company focused on innovation, growth, and impact.

At our core, we embrace a collaborative and innovative culture that empowers teamwork, creativity, and ongoing learning. In Colorado, we provide a flexible work environment and are proud to have received multiple "Best Places to Work" awards.

Description

Duda is looking for a driven, technically fluent, experienced and commercially sharp Marketing Automation Manager to join our growing team in Colorado. In this role, you will design, build, and optimize the end-to-end marketing-to-sales funnel across HubSpot and Salesforce, maintaining automation, lead scoring, and routing aligned to company strategy and ICP.

You'll play a key role in leading implementation of ABM and predictive data infrastructure, including 6sense integrations, intent monitoring, and data-driven lead qualification models.

The ideal candidate is highly collaborative, partnering cross-functionally with Marketing, Sales, RevOps, and Analytics to improve funnel performance, visibility, and conversion.

Role & Responsibilities

• Design, build, and optimize the end-to-end marketing-to-sales funnel across HubSpot and Salesforce, maintaining automation, lead scoring, and routing aligned to company strategy and ICP.
• Lead implementation of ABM and predictive data infrastructure, including 6sense integrations, intent monitoring, and data-driven lead qualification models.
• Establish and manage SLA tracking and sales enablement automation, defining routing triggers, monitoring adherence, and automating follow-up workflows.
• Drive AI and martech innovation by developing and deploying a custom AI assistant trained on internal performance and brand data.
• Maintain audience and data integrity across platforms through segmentation, attribution, and data hygiene processes.
• Translate business requirements into technical workflows and marketing automation logic across systems.
• Partner cross-functionally with Marketing, Sales, RevOps, and Analytics to improve funnel performance, visibility, and conversion.

Requirements

• Master's degree in Marketing, Communications or related field.
• 2 years of experience in the job offered or in a marketing management-related occupation.
• Prior experience with Revenue Attribution Modeling, Funnel Performance Analysis, Ideal Customer Profile Modeling, Lead Scoring, Predictive Lead Qualification, AI for Branding.

What We Offer

• Competitive compensation, including base salary, variable/commission, equity, and benefits
• Comprehensive health coverage and 401(k)
• Unlimited PTO
• Hybrid work environment
• A collaborative team that values ownership, accountability, and getting things done

We offer a competitive and comprehensive compensation package, including base salary, variable compensation, health benefits, and equity. We ensure equal pay for equal work and value diversity and belonging. While compensation offers will ultimately be based on the candidate’s skills and experience, the expected OTE range for this position is $153,899 to $175,000 (base + variable).

Please note: Our employees value the connection, collaboration, and creativity sparked by working together in person.

Duda is an equal opportunity employer. We do not discriminate based on race, religion, gender, sexual orientation, age, disability, or any other protected status.