Marketing Specialist

CMG Financial; United States; On-site; USD 33,000 - 36,000; Full time

Job summary

CMG Financial is seeking a Marketing Specialist to manage in-house marketing strategies, coordinating campaigns through the company CRM, SEO platform, and social media channels.

You will work with the team to align marketing plans with sales goals, ensure timely reporting, and optimize processes for efficiency in a fast-paced mortgage environment.

Qualifications

• Bachelor’s degree in Communications, Marketing, Business, etc. or equivalent experience.
• Extreme attention to detail.
• Ability to manage multiple projects with concurrent deliverables.
• Proficient in Microsoft suite: Outlook, Word, Excel, PowerPoint.
• Ability to work in a fast-paced fluid environment.
• Excellent written and verbal communication skills.
• High level of integrity and interpersonal skills.

Responsibilities

• Assist Sales staff by harvesting existing database through dynamic data searches.
• Use social media to promote individuals’ branding.
• Review and strategize deployments based on data.
• Provide weekly status reports on goals and completion.
• Coordinate execution of marketing plans to achieve objectives.
• Update Marketing systems to reflect branding.
• Conduct bi-weekly meetings and update internal reporting systems.

Skills

Attention to detail

Project management

MS Office

Communication skills

Fast-paced environment

Integrity

Interpersonal skills

Education

Bachelor's degree in Communications, Marketing, Business, or equivalent

Tools

CRM systems

Adobe Creative Suite

SEO platforms

Job description

Description

The Marketing Specialist will manage an in-house marketing strategy to help assist in sales marketing through company provided CRM, SEO platform, and social media. This individual will be responsible for the coordination and deployment of marketing campaigns. Candidates will be required to obtain an in-depth understanding of systems and meeting certain deadlines.

ESSENTIAL DUTIES and RESPONSIBILITIES

includes the following responsibilities, but not limited to:

• Assist Sales staff harvest existing database through dynamic data searches
• Use Social Media to promote individuals branding
• Review and strategize potential deployments based off individual’s data
• Ensure project control and communication of projects. Provide weekly status reports on project goals and completion.
• Coordinates execution of marketing plans to achieve marketing objectives.
• Ensure proper communication during network interruptions/resolutions.
• Partner with the team lead and Director of Marketing on strategy and execution on internal marketing program and projects
• Update Marketing systems to reflect sales branding
• Running individual meetings with select Sales staff
• Assess current process and look for opportunities for efficiencies
• Other projects and assignments as needed
• Oversees day to day tasks of Marketing strategic plan
• Conducts bi-weekly meetings and is accountable to update internal reporting systems
• Make timely updates to internal reporting systems

Qualifications And Experience

• Bachelor’s degree in Communications, Marketing, Business, etc. or equivalent experience
• Extreme attention to detail.
• Ability to manage multiple projects at the same time with concurrent deliverables.
• Proficient in Microsoft suite of product; Outlook, Word, Excel, PowerPoint etc.
• Ability to work in a fast-paced fluid environment.
• Excellent communication skills both written and verbal.
• High level of integrity.
• Interpersonal Skills.

Not Required But Nice To Have

• Experience in the mortgage industry.
• Experience in Adobe Creative Suite: Photoshop, Illustrator, InDesign, Flash.
• Experience in working with a CRM, Social CRM and SEO systems

Supervisory Responsibilities

Direct Reports: N/A

PHYSICAL And ENVIRONMENTAL CONDITIONS

This role operates in an ADA compliant office environment, utilizing typical office equipment and tasks including computer work. The position may involve partial stationary positions and moving throughout the day. Flexibility to work overtime to meet project deadlines is required.

Compensation

CMG pays a competitive base which ranges from $24.00 - $26.50 per hour. Factors that affect base salary may include: Marketing experience, overall knowledge of mortgage industry, number of years worked in mortgage industry, computer skills, customer service experience specific to working with mortgage lenders, and education.

CMG Financial is an equal opportunity employer and does not unlawfully discriminate in employment decisions. CMG will consider all qualified applicants without regard to race, religion, national origin, sex, age, veteran status, disability, familial status, marital status, actual or perceived sexual orientation, or actual or perceived gender identity. Applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of CMG Financial or reach out to [email protected].