Marketing Specialist

Innovative Systems Group; Oak Brook (IL); Hybrid; USD 65,000 - 90,000; Full time

Job summary

A dynamic consulting firm is seeking a highly organized individual for a 2-year contract role in email marketing based in Oak Brook, IL. The position is hybrid, allowing remote days on Mondays and Fridays. The ideal candidate will have experience in email marketing within B2B and B2C environments, along with excellent communication and project management skills. Responsibilities include maintaining email campaigns, segmenting lists, and providing performance insights.

Qualifications

• Experience in email marketing preferably in B2B and B2C environments.
• Excellent communication and project management skills.

Responsibilities

• Translate template images and copy into a functional email in Oracle Eloqua platform.
• Maintain and segment lists for targeted campaigns.
• Pull campaign performance reports on key metrics and provide insights.
• Maintain and segment lists for targeted campaigns.
• Schedule campaigns using a deployment calendar to avoid oversaturation.
• Pull campaign performance reports and share insights with campaign owners.
• Leverage 3rd party data like Questline benchmarks to compare performance.
• Understand compliance, bulk emails, and preferences.

Skills

Email marketing experience

Communication skills

Project management skills

Tools

Oracle Eloqua

Salesforce

Hubspot

Mailchimp

Job description

Overview

This is a 2 year contract role with our direct client located in Oak Brook, IL. This position is hybrid with Monday and Friday being remote days.

Highly organized individual required.

Responsibilities

• Familiar with HTML email sending platforms like Eloqua, Salesforce, Hubspot, Mailchimp.
• Translate template images and copy into a functional email (newsletters, promo emails, ad-hoc requests) in Oracle Eloqua platform.
• Review customer lists for invalid or duplicate email addresses
• Maintain and segment lists for targeted campaigns.
• Scheduling campaigns by leveraging a deployment calendar to prevent oversaturating customers.
• Pull campaign performance reports on key metrics, provide insights and recommendations on them and share with campaign owners
• Leverage 3rd party data like Questline benchmarks to compare performance.
• Understand rules around compliance, bulk emails, preferences.

Qualifications

• Experience in email marketing preferably in B2B and B2C environments.
• Excellent communication and project management skills.