Marketing Specialist

Sandlin Homes; Fort Worth (TX); On-site; USD 42,000 - 65,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k)

Job summary

Sandlin Homes is seeking a hands-on Marketing Coordinator to keep our North Texas presence strong. You’ll manage the website, MLS listings, emails, and marketing collateral while supporting our Community Sales Managers in the field across DFW.

This role reports to the Marketing Director and requires regular activity in our North Richland Hills office and in the communities. You’ll own tasks from pricing decisions to plan execution, bring urgency, and collaborate across a small, fast-moving team

Qualifications

• 3+ years of marketing experience.
• WordPress experience including building pages.
• Experience with a CRM and email marketing; HubSpot preferred.
• Design eye and Canva proficiency; Adobe skills a bonus.
• Familiarity with AI tools in marketing workflows.
• Urgency and follow-through in a fast-moving team.
• Real estate or homebuilding experience preferred; quick learner.
• Valid driver's license and reliable vehicle for field visits.

Responsibilities

• Maintain the website and MLS listings, ensuring pricing and descriptions match.
• Build and send emails; manage segments in HubSpot.
• Create blog posts, flyers, social graphics, and price sheets from templates.

Skills

Marketing experience

Urgency & follow-through

Team player

Real estate knowledge

Project coordination

Content creation

Tools

WordPress

HubSpot

Canva

Adobe

AI tools

Job description

Sandlin Homes has been family owned and building in North Texas since 1957. We build architecturally distinctive homes in more than 20 communities across Dallas–Fort Worth. We're a small team that moves fast, works hard, and has a good time doing it together.

The role

You'll keep our marketing running day to day. That means the website and MLS listings are right, emails go out on schedule, every model home and sales office has what it needs, and our Community Sales Managers get fast help when they ask for it. You'll report to the Marketing Director, work from our North Richland Hills office, and spend regular time out in our communities.

We want someone with a high motor who takes a task and owns it: makes the call, gets the pricing, and comes back with a plan.

What you'll do

• Website and listings: Update our WordPress site and build landing pages. Enter and maintain inventory homes in the MLS, with descriptions, pricing, and incentives that match the website.
• Email and CRM: Build emails and segments in HubSpot and keep a regular send schedule to buyers and Realtors. Be the first call when the sales team hits a HubSpot snag. Help administer our AI online sales assistant as it rolls out.
• Content and collateral: Write blog posts. Produce flyers, social graphics, and price sheets from our Canva templates and in-house marketing tools.
• New-home tracking and photos: Watch the construction schedule so photos, listings, and marketing are ready the moment a home is complete. Schedule photographers and keep the files organized.
• Signage and supplies: Order and track lot signs, directional signage, flags, and flagpoles. Keep model homes and sales offices stocked, from price sheets to name tags.
• Events: Run the legwork for grand openings and Realtor events. Line up vendors and catering, then be on site to set up.
• Sales team support: Check in with our Community Sales Managers regularly, find out what they need, and get it handled.
• In the field: Visit communities and inventory homes to make sure signage, models, and homes show well.

What you bring

• About 3 years of marketing experience.
• WordPress experience, including building pages.
• Experience with a CRM and email marketing. HubSpot is preferred.
• A good eye for design and working knowledge of Canva. Adobe skills are a bonus.
• Real comfort with AI tools. You already use them in your work and keep finding new ways to.
• Urgency and follow-through. Things move quickly here, and details like a wrong price on a listing matter.
• A positive, pitch-in attitude. You'd rather help than say it's not your job.
• Homebuilding or real estate experience is strongly preferred. If you don't have it, show us how fast you learn.
• A valid driver's license and reliable vehicle for regular visits to communities across DFW, plus availability for occasional evening and weekend events.

What we offer

Competitive pay, health, dental, and vision insurance, 401(k), mileage reimbursement for business travel, and a team that enjoys working together.