Marketing Specialist

PMA Companies; Center Square (PA); Hybrid; USD 50,000 - 70,000; Full time

Job summary

Lodestar Claims & Risk Services is seeking an early-career Marketing Specialist to support the Growth & Marketing department with day-to-day marketing, communications, and sales enablement initiatives. This role emphasizes organization, attention to detail, and cross-functional collaboration.

You will help plan events, manage digital campaigns, and assist with creating sales collateral while ensuring brand consistency across materials.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2–4 years of relevant work experience.
• Ability to manage multiple projects and priorities in a fast-paced environment.
• Strong written and verbal communication skills, with excellent attention to detail.
• Proficiency in Microsoft Office, particularly PowerPoint and Word.
• Comfort with social media platforms and content scheduling tools.
• Ability to collaborate effectively with cross-functional teams.
• HubSpot experience a plus.
• Insurance industry experience a plus.
• Event planning or design tool (e.g., Canva, Adobe) experience a plus.

Responsibilities

• Execute marketing initiatives across event planning, digital (web, social media, and email), sales enablement, and internal communications.
• Develop, update, and maintain versions of key marketing and sales collateral.
• Provide presentation support for internal meetings and organizational communications.
• Ensure consistency, accuracy, and alignment with Lodestar’s brand standards across all materials.
• Collaborate with internal stakeholders, including Sales, Operations, and leadership teams.

Skills

Communication skills

Project management

Attention to detail

Cross-functional collaboration

Content planning

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

PowerPoint

Word

HubSpot

Canva

Adobe Creative Suite

Job description

The Marketing Specialist supports the Growth & Marketing department at Lodestar Claims & Risk Services by executing day-to-day marketing, communications, and sales enablement initiatives. This is an early-career role for an organized, detail-oriented professional.

Primary Areas of Focus

• Event Planning & Logistics
  • Own planning, coordination, and logistics for Lodestar events including internal meetings, conferences, trade shows, client events, and office activations.
  • Manage timelines, vendors, materials, signage, communications, and post-event follow-up.
  • Ensure event experiences support brand standards and business goals.
• Digital Marketing Management
  • Support digital marketing execution across website, email marketing, and social media.
  • Develop and manage social media content planning, drafting, and scheduling.
  • Support email marketing execution and website content updates including analytics.
• Sales Enablement & Marketing Materials
  • Support development, updates, distribution, and version management of key sales enablement collateral.
  • This could include but is not limited to capabilities presentations and audience-specific collateral.
• Marketing & Communications Support
  • Support internal communications initiatives and presentation needs.

Core Responsibilities

• Execute marketing initiatives across event planning, digital (web, social media, and email), sales enablement, and internal communications.
• Develop, update, and maintain versions of key marketing and sales collateral.
• Provide presentation support for internal meetings and organizational communications.
• Ensure consistency, accuracy, and alignment with Lodestar’s brand standards across all materials.
• Collaborate with internal stakeholders, including Sales, Operations, and leadership teams.

#LI-Hybrid

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2–4 years of relevant work experience.
• Ability to manage multiple projects and priorities in a fast-paced environment.
• Strong written and verbal communication skills, with excellent attention to detail.
• Proficiency in Microsoft Office, particularly PowerPoint and Word.
• Comfort with social media platforms and content scheduling tools.
• Ability to collaborate effectively with cross-functional teams.
• HubSpot experience a plus.
• Insurance industry experience a plus.
• Event planning or design tool (e.g., Canva, Adobe) experience a plus.

This Company is an Equal Opportunity Employer, and does not discriminate on the basis of race, gender, ethnicity, religion, national origin, age, disability, veteran status, or on any other basis prohibited by law. Information on race, gender and national origin will only be used for statistical and recordkeeping purposes, and will not be used in making any employment decisions. All information provided will be kept separate from your expression of interest. Providing this information is strictly voluntary, and you will not be subjected to any adverse action or treatment if you choose not to provide this information. If you do not choose to answer these questions, we ask that you select "Decline to Identify" for each question. Thank you for your voluntary cooperation.