Marketing, Social Media & Events Coordinator

Centner Wellness & Spa; Miami (FL); On-site; USD 45,000 - 65,000; Full time

Job summary

Centner Wellness & Spa in Miami seeks an experienced Marketing, Social Media & Events Coordinator to elevate brand presence, drive client growth, and orchestrate engaging events.

You will develop content, manage social channels, collaborate with teams and vendors, film testimonials, and ensure branded materials across touchpoints.

The ideal candidate has 2–5+ years in marketing/events in wellness or hospitality, strong project management, and the ability to build community partnerships.

Qualifications

• Bachelor’s degree preferred; 2–5+ years in marketing and events.
• Experience in wellness, hospitality, healthcare, luxury services, or related industries preferred.
• Strong understanding of digital marketing platforms and analytics.
• Proven success managing events and building community partnerships.
• Excellent communication, leadership, and organizational skills.

Responsibilities

• Marketing & Social Media Content Coordination: contribute to content strategy and storytelling.
• Create marketing materials and film client testimonials.
• Manage social channels and CRM data with GoHighLevel.
• Plan and execute events, including logistics, budgeting, and partnerships.
• Develop community partnerships and represent the organization at events.

Skills

Digital marketing

Social media strategy

Content creation

Event planning

Team leadership

Interpersonal skills

CRM data management

Education

Bachelor’s degree in Marketing, Communications, Business, Hospitality, Event Management, or related field

Tools

GoHighLevel (GHL)

CRM platforms

Job description

Marketing, Social Media & Events Coordinator

Position Type: Full-Time

Reports To: Executive Leadership

Position Overview

A growing wellness organization is seeking an experienced Marketing, Social Media & Events Coordinator to support brand development, marketing initiatives, community engagement efforts, event execution and social media content development and presence. This individual will play a key role in elevating brand awareness, driving client growth, strengthening partnerships, and creating exceptional experiences through innovative marketing and events.

The ideal candidate thrives in a fast-paced, start-up environment, and enjoys managing events from start to finish, building relationships and filming content, and coordinating beautiful branded materials.

Key Responsibilities

Marketing & Social Media Content Coordination

• Collaborate on content strategy, storytelling, and messaging to strengthen brand presence
• Collaborate with internal teams and external vendors to create compelling marketing materials including print items
• Film content and obtain client testimonials
• Support all marketing efforts and social media channels
• Support GoHighLevel (GHL) CRM data management and compliance with protocols
• Create compelling social media content to convey the quality and diversity of wellness offerings
• Post daily, or according to strategy, to drive engagement and sales
• Stay abreast of current social media trends and incorporate into social media strategy

Events

• Coordinate all events, workshops, wellness experiences, and community initiatives. This includes every event detail such as Event Checklists, Staffing, Device Delivery, Consent Forms, GHL Profile creation and documentation
• Manage planning and execution of large-scale and intimate events from concept through post-event evaluation
• Manage event logistics, vendor relationships, sponsorships, and timelines. Coordinate event budgets with leadership oversight and approval.
• Identify strategic partnerships that expand visibility and enhance programming opportunities
• Create engaging experiences that increase attendance, community involvement, and brand loyalty

Community & Business Development

• Build and maintain strong relationships with local organizations, influencers, partners, and stakeholders
• Identify opportunities for partnerships, collaborations, and brand expansion
• Represent the organization at networking events and community functions
• Support client acquisition and retention strategies through marketing and outreach efforts

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Hospitality, Event Management, or related field preferred
• 2–5+ years of progressive marketing and event leadership experience
• Experience in wellness, hospitality, healthcare, luxury services, fitness, lifestyle brands, or related industries strongly preferred
• Strong understanding of digital marketing platforms, social media strategy, CRM systems, and marketing analytics
• Demonstrated success managing events and building community partnerships
• Exceptional project management and organizational skills
• Excellent communication, leadership, and interpersonal abilities
• Ability to manage multiple priorities in a fast-paced environment

Preferred Attributes

• Entrepreneurial mindset with creative problem-solving abilities
• Passion for wellness and creating impactful experiences
• Strong attention to detail with high standards for execution
• Collaborative leadership style with the ability to inspire teams
• Flexible and adaptable with occasional evening or weekend event availability