Marketing Representative - Patriot Support Program - Georgia Military Bases Market

Coastal Harbor Treatment Center; Georgia; On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Competitive pay

Generous PTO

Medical, Dental, Vision

401(k) match

Student loan refinancing

Tuition assistance

Career development

Pet insurance

Job summary

Universal Health Services, based in King of Prussia, PA, is seeking a Business Development Representative for the Georgia Military Bases market. You will drive hospital growth by promoting programs, building referral relationships, and expanding patient access across Georgia.

This role requires 90% travel using a personal vehicle and strong skills in relationship management, contract development with managed care organizations, and strategic marketing initiatives to raise patient census.

Qualifications

• Bachelor’s degree in behavioral health, marketing, business administration, or related field.
• Two years’ healthcare business development, healthcare direct sales/marketing, or contract management experience.
• Direct experience developing managed care agreements.
• Knowledge of psychiatric and chemical dependency treatment principles.
• Valid state driver’s license required; ability to travel 90+%.
• Willingness to use personal vehicle for travel.

Responsibilities

• Build and grow referral relationships with physicians, providers, employers, and community partners.
• Identify new business opportunities and conduct 40–45 pre-qualified sales calls per week.
• Monitor referral trends and market conditions to guide marketing strategies.
• Represent the hospital at conferences and events; lead workshops and seminars.
• Coordinate managed care applications, maintain contracts, and manage payer relationships.
• Stay informed on healthcare trends and advise the team on business development strategies.

Skills

Healthcare marketing

Managed care

Travel readiness

Driver's license

Relationship building

Education

Bachelor’s degree in behavioral health area, marketing, business administration, or related field

Master’s degree preferred

Job description

Responsibilities

Marketing Representative Opportunity

Coastal Harbor Health System is a leading provider of specialized behavioral healthcare, offering a comprehensive continuum of care for patients across the lifespan. Our campus provides a dynamic, multidisciplinary environment where clinicians have the opportunity to make a meaningful impact every day.

Coastal Harbor Treatment Center provides specialized behavioral healthcare for children and adolescents through two distinct levels of care: a Psychiatric Residential Treatment Facility (PRTF) and an acute inpatient unit. These programs offer comprehensive treatment and support for children and adolescents with a variety of behavioral and mental health needs.

Coastal Behavioral Health serves adults ages 18 and older, providing specialized inpatient behavioral healthcare and a dedicated Patriot Support Program designed to address the unique needs of military service members, veterans, and their families.

We are driven by a shared mission: to provide compassionate, high-quality care to individuals when they need it most. Our reach extends far beyond the local community, serving patients from across the country who trust us for our expertise, dedication, and patient-centered approach.

Located in the heart of beautiful, historic Savannah, Georgia, our hospitals offer a peaceful, private setting that promotes healing and focus. The serene surroundings not only benefit our patients but also provide an exceptional work environment—where professionals can thrive, collaborate, and grow while making a difference in the lives of others.

Visit the site virtually: coastalharbor.com

As the Business Development Representative for the Georgia Military Bases market, you will drive hospital growth by promoting our programs and services, building and maintaining strong referral relationships, identifying new business opportunities, and expanding patient access to care. This role focuses on developing strategic partnerships, managing referral accounts, understanding partner needs, and executing marketing initiatives that increase patient census and support the hospital’s growth objectives.

This position requires 90+% travel and use of personal vehicle; mileage is reimbursable.

Job Duties/Responsibilities

• Build, maintain, and grow referral relationships with physicians, healthcare providers, employers, community agencies, hospitals, and other key referral sources through regular outreach and account management
• Identify and develop new business opportunities while implementing strategic sales activities, including 40-45 pre-qualified sales calls per week, to increase referrals and patient census
• Monitor referral trends, admissions data, and market conditions to identify growth opportunities and support the development of effective marketing strategies
• Represent hospital at conferences, workshops, community events, and educational programs to promote services and strengthen community partnerships; coordinate and facilitate program-focused workshops, training sessions, seminars, and promotional activities to increase awareness of hospital services
• Serve as the liaison for managed care organizations by coordinating applications, maintaining contracts, and fostering strong payer relationships; maintain accurate account records and prepare required reports, including weekly activity updates, month-end summaries, annual reports, and budget information
• Stay informed on healthcare industry trends, contribute to marketing initiatives, and provide guidance to team members on effective business development strategies

Benefit & Rewards Highlights

• Challenging and rewarding work environment
• Competitive compensation & generous Paid Time Off
• Excellent Medical, Dental, Vision and Prescription Drug Plans
• 401(K) with company match and discounted stock plan
• SoFi Student Loan Refinancing Program
• Tuition saving to continue your nursing education with Chamberlain University
• Career development opportunities within UHS and its 300+ Subsidiaries!
• Pet Insurance
• More information is available on our Benefits Guest Website: uhsguest.com

About Universal Health Services

Headquartered in King of Prussia, PA, Universal Health Services, Inc. (NYSE: UHS) is one of the nation’s largest and most respected providers of hospital and healthcare services. Since our founding in 1979, UHS has grown steadily into a premier Fortune 500 corporation perennially recognized by multiple esteemed national rating entities. Through its subsidiaries, UHS operates inpatient acute care facilities, inpatient behavioral health facilities, outpatient and other facilities, nationwide virtual behavioral health services, an insurance offering, a physician network and various related services with physical locations in the U.S., Puerto Rico, Ireland and United Kingdom.

Qualifications

Requirements

• Bachelor’s degree in behavioral health area, marketing, business administration, or related field required; Master’s degree preferred
• Two years’ experience in healthcare business development, healthcare direct sales/marketing, or contract management environment
• Direct experience developing managed care agreements
• Detailed knowledge of psychiatric and chemical dependency treatment principles
• Must possess a valid state driver’s license with appropriate endorsement
• Ability to utilize personal vehicle for travel (90+%)

EEO Statement

All UHS subsidiaries are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. UHS subsidiaries are equal opportunity employers and as such, openly support and fully commit to recruitment, selection, placement, promotion and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.