Marketing Programs Lead: Growth, Campaigns & Analytics

ascensushr; Needham (MA); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

401(k) match

Medical insurance

Dental insurance

Vision insurance

Paid time off

Job summary

ascensushr is seeking a Marketing Specialist in Massachusetts to support, optimize, and measure marketing programs that advance business priorities and strengthen brand presence. You will coordinate content, campaigns, and stakeholder requests across channels while prioritizing work and applying data-driven insights to drive growth.

The role emphasizes collaboration with Sales, leadership, and cross-functional teams to deliver scalable marketing solutions and demonstrable impact on audience

Qualifications

• Bachelor's degree or equivalent in business/marketing.
• At least 5 years in marketing/communications or related field.
• Strong content creation, messaging, and brand stewardship across channels.
• Ability to translate needs into marketing plans with cross-functional partners.
• Data-driven mindset with ability to interpret metrics and recommend improvements.
• Excellent communication and presentation skills.

Responsibilities

• Plan and coordinate marketing calendars across channels.
• Create, publish, and manage multi-channel content.
• Partner with Sales to identify content gaps and deliver support.
• Lead campaign and content production with timelines and stakeholders.
• Analyze marketing performance and provide actionable insights.
• Present updates and recommendations to partners and leadership.
• Oversee budgets, vendors, and process improvements.
• Evaluate and prioritize inbound marketing requests.
• Ensure materials align with brand standards.
• Document workflows and support process improvements.
• Assist with special marketing projects.

Education

Bachelor's degree

Job description

ascensushr is seeking a Marketing Specialist in Massachusetts to support, optimize, and measure marketing programs that advance business priorities and strengthen brand presence. You will coordinate content, campaigns, and stakeholder requests across channels while prioritizing work and applying data-driven insights to drive growth.

The role emphasizes collaboration with Sales, leadership, and cross-functional teams to deliver scalable marketing solutions and demonstrable impact on audience