Marketing Process Owner

Hibbert; Ridgefield (CT); Ibrido; USD 104.000 - 127.000; Tempo pieno

Descrizione del lavoro

Hibbert is seeking a Marketing Process Owner to lead development of platforms and processes that meet business needs while aligning with internal standards. This full-time, hybrid role is based in Ridgefield, CT, with two to three days in the office each week.

You will gather requirements, understand data models, collaborate with brand leadership, plan annual tactics, and ensure best practices across partners.

Competenze

• 3+ years’ experience supporting digital and non-personal promotion.
• Strong vendor and project management skills.
• Knowledge of data models and data flows.
• Experience in a regulated/pharma environment is a plus.

Mansioni

• The MPO must understand data models and data flows to facilitate discussions between third parties and team members, ensuring that Data feeds are developed and included when tactics are developed.
• The MPO will collaborate with the Brand leadership to support development of tactics/campaigns are aligned with BI's business rules and best practices.
• The MPO will participate in brand planning and develop annual tactical plan that is aligned with brand objectives.
• The MPO will coordinate training and conduct audits of applications to ensure best practices are being applied across partners and stakeholders.
• The MPO will collaborate with Brand leads to identify major milestones and strategically plan, develop, and implement LinkedIn promotional campaigns
• The MPO will identify opportunities for the continuous improvement related to the execution of integrated multichannel marketing initiatives.
• The MPO will serve as a project owner and both participate and lead MLR reviews as needed, to advance the approved initiative
• Display behavior and judgment that consistently upholds Hibbert ACT values.
• Available to support occasional travel as needed
• All other duties/ responsibilities as deemed appropriate by management.

Conoscenze

Project Management

Vendor Management

Data modeling & data flows

Marketing technology

Pharma industry knowledge

Cross-functional collaboration

Digital marketing campaigns

Descrizione del lavoro

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing Process Owner

Full-time Regular Professional US

18 days ago Requisition ID: 1245

Salary: $115,000.00 Annually

The is a hybrid position based out of Ridgefield, CT. Two to three days a week will be required in the office in Ridgefield, CT.

I. BASIC FUNCTIONS:

The MPO strategically plans for the development of new platforms and processes ensuring that the solutions will meet our business needs and are compatible with internal standards:

• Gather business requirements and develop standard and process to optimize the efficiency and maintain consistency.
• Requires understanding of technical specifications of emails, websites and other digital assets and tools to collaborate on the integration of different platforms.
• Ability to actively engage in discussions of technical solutions to help determine the best solution(s) that will meet the needs of the business.

II. ESSENTIAL DUTIES / RESPONSIBILITIES:

• The MPO must understand data models and data flows to facilitate discussions between third parties and team members, ensuring that Data feeds are developed and included when tactics are developed.
• The MPO will collaborate with the Brand leadership to support development of tactics/campaigns are aligned with BI's business rules and best practices.
• The MPO will participate in brand planning and develop annual tactical plan that is aligned with brand objectives.
• The MPO will coordinate training and conduct audits of applications to ensure best practices are being applied across partners and stakeholders.
• The MPO will collaborate with Brand leads to identify major milestones and strategically plan, develop, and implement LinkedIn promotional campaigns
• The MPO will identify opportunities for the continuous improvement related to the execution of integrated multichannel marketing initiatives.
• The MPO will serve as a project owner and both participate and lead MLR reviews as needed, to advance the approved initiative
• Display behavior and judgment that consistently upholds Hibbert ACT values.
• Available to support occasional travel as needed
• All other duties/ responsibilities as deemed appropriate by management.

III. KNOWLEDGE, SKILLS AND ABILITIES:

• Agency experience a plus along with a good understanding of the pharmaceutical industry.
• Experience supporting digital marketing and non-personal promotion campaigns.
• General technical understanding of marketing database technology.
• Thorough knowledge and understanding of direct marketing processes, and knowledge and expertise in customer data management.
• Candidate must have solid Project Management/Vendor Management and excellent interpersonal skills.
• Demonstrate an understanding of relational technology with the ability to analyze, interpret and communicate findings to internal/external business partners.
• Experience working in a Regulated industry.
• Familiarity working in Pharma industry and/or Agency is a Plus.

IV. QUALIFICATIONS: 3 years’ experience supporting Digital and non-personal promotion along with Vendor/Project Management and Demonstrate advanced knowledge/experience of Project Analyst, Project Manager or related experience.

This description reflects in general terms the type and level(s) of work performed. It is not intended to be all-inclusive Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.