Marketing Partnerships Manager - eufyMake

Anker Innovations; Los Angeles (CA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

10 Days Company Recognized Holidays

Paid time Off - up to 15 Days

401(k) and company match

Medical & Dental & Vision Insurance

Employee Assistant Program

Job summary

Anker Innovations is seeking an Experiential Partnerships Manager to grow our presence among small and midsize businesses, professional creators, and maker communities across North America. This role will develop creator and community partnerships, execute in-person customer experiences, and build programs that increase brand awareness, customer engagement, and business growth.

Qualifications include a Bachelor’s degree plus 3+ years in partnerships, experiential programs, or related areas, with

Qualifications

• Bachelor’s degree or equivalent practical experience.
• 3+ years in partnerships, experiential programs, or brand activation.
• Experience building partnerships and executing in-person programs in North America.
• Fluency in English and Mandarin.
• Willingness to travel and work with cross-functional/global teams.

Responsibilities

• Develop partnerships with makers, creators, SMBs, retailers, and industry groups.
• Plan and execute workshops, pop-ups, creator events, and product previews.
• Build engagement programs for professional makers and independent creators.
• Coordinate co-branded and in-store initiatives for customer growth.
• Track program performance, ROI, and leads; manage timelines and budgets.
• Collaborate with Sales, GTM, Product, Brand, Retail, and global teams.

Skills

Partnerships

Experiential programs

Community engagement

Brand activation

Field marketing

Cross-functional teams

Project management

Communication

Relationship building

Negotiation

English fluency

Mandarin fluency

Travel willingness

Education

Bachelor’s degree or equivalent practical experience

Tools

CRM

Project management tools

Event management platforms

Job description

Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2000+ million USD in 2022.

Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, smart home and other fields.

Today, we have a total of 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East. We are always looking for top talents like you.

For more information, please visit: https://us.anker.com/

About the Role:

Anker is seeking an Experiential Partnerships Manager to grow our presence among small and midsize businesses, professional creators, and maker communities across North America. This role will develop creator and community partnerships, execute in-person customer experiences, and build programs that increase brand awareness, customer engagement, and business growth.

Key Responsibilities:

- Develop partnerships with makers, creators, designers, SMB communities, complementary brands, retailers, and industry organizations.

- Plan and execute workshops, product demonstrations, pop-up experiences, creator events, design challenges, and product-preview programs.

- Build and manage engagement programs for professional makers, small businesses, studios, and independent creators.

- Develop co-branded, creator-led, and in-store initiatives that support customer acquisition and product adoption.

- Identify customer stories, use cases, and community advocates for case studies and brand content. - Manage program timelines, budgets, vendors, logistics, and on-site execution.

- Track program performance, including participation, engagement, leads, influenced revenue, and ROI.

- Partner with Sales, GTM, Product, Brand, Retail, and global teams to align programs with business priorities and product launches.

Qualifications:

- Bachelor’s degree or equivalent practical experience.

- 3+ years of experience in partnerships, experiential programs, community engagement, brand activation, field marketing, or a related area.

- Demonstrated experience developing partnerships and executing in-person programs in the North American market.

- Strong understanding of maker, DIY, creator, design, or small-business communities.

- Strong project-management, communication, relationship-building, and negotiation skills.

- Ability to independently manage multiple programs from planning through execution and measurement.

- Professional fluency in English and Mandarin is required.

- Experience of working with cross-functional or global teams.

- Willingness to travel and occasionally support evening or weekend events.

Preferred Qualifications:

- Experience in creative tools, consumer electronics, hardware, design technology, or a related consumer or prosumer category.

- Existing relationships within North American maker, creator, design, or SMB communities.

- Experience managing pop-ups, showrooms, workshops, trade shows, product demonstrations, or creator programs.

- Familiarity with CRM, project-management, event-management, or community platforms.

Perks of Benefits:

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

• 10 Days Company Recognized Holidays
• Paid time Off - up to 15 Days
• 401(k) and company match
• Medical & Dental & Vision Insurance Coverage
• Employee Assistant Program

The base salary range for this position in the selected city is $80,000 - $110,000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/ incentives/ restricted stock units.

Anker Innovations is committed to a diverse and inclusive workplace. Anker Innovations is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Please contact [e-mail] if you have any questions.