Marketing & Partnerships Lead: Strategy & Growth

The Salvation Army Southern CA Division; San Diego (CA); On-site; USD 85,000 - 90,000; Full time

Job summary

The Salvation Army Kroc Center in San Diego seeks a Director of Marketing & Partnerships to lead marketing strategy, brand management, and partnership outreach. You will oversee a creative team, develop annual plans, manage budgets, and drive revenue through collaborations with local partners.

You will translate goals into campaigns, analyze analytics, and present insights to senior leadership while expanding the Center’s community relations and visibility.

Qualifications

• Bachelor’s degree in business, marketing, communications, or related field.
• 10+ years’ experience in marketing and running a marketing team.
• At least 5 years of experience in strategic sales or business development.
• Effective time management skills and the ability to multitask.
• Proven ability to manage budgets.
• Proven ability to find strategic partnerships that have led to increased revenue.

Responsibilities

• Translate the Salvation Army Ray & Joan Kroc Corps Community Center’s short- and long-term goals into actionable marketing activities.
• Create a vision for the RJKCCC yearly marketing and partnership strategy.
• Manage a team of Creatives responsible for Kroc brand guidelines, website, digital assets, social media, environmental graphics, video, and on-site branding.
• Plan, develop, and implement a marketing plan for each program at RJKCCC with a quarterly analytics report.
• Working in cooperation with program directors and managers to keep an accurate calendar of all regularly scheduled and special events held at the RJKCCC.
• Assist leading brand strategy for Kroc West Virtual Marketing Team.
• Assess market position and trends, devise advertising strategy, and presents to senior management.
• Manages Kroc Marketing production calendar.
• Guide social media content creation and direction.
• Develop the collection of RJKCCC member list database. Communication with members by email and text.
• Develop and implement a partnership strategy to increase the reach and impact of ongoing efforts at the Salvation Army Kroc Center.
• Deliver professional presentations to potential partner organization with the ability to persuade and close business.
• Develop partner networks and strategic partnerships in San Diego.
• Conceptualize new strategic initiatives that could be built around or benefit Kroc Center programs.
• Provide timely and accurate reporting of partnership pipeline.
• Research demand for program services.
• Identify marketing trends and report to Kroc Center Directors for potential implementation
• Perform other assignments/duties as directed.

Skills

Marketing leadership

Partnership development

Strategic sales

Budget management

Project & stakeholder management

Interpersonal communication

MS Office

Social media management

Analytics & reporting

Negotiation with executives

Education

Bachelor’s degree in business, marketing, communications, or related field

Tools

Hootsuite

Facebook

Twitter

Instagram

LinkedIn

Google Analytics

Job description

The Salvation Army Kroc Center in San Diego seeks a Director of Marketing & Partnerships to lead marketing strategy, brand management, and partnership outreach. You will oversee a creative team, develop annual plans, manage budgets, and drive revenue through collaborations with local partners.

You will translate goals into campaigns, analyze analytics, and present insights to senior leadership while expanding the Center’s community relations and visibility.