Marketing Ops Lead: Data-Driven Growth & Automation

Parallel Web Systems; San Francisco, Palo Alto (CA, CA); Vor Ort; USD 180.000 - 240.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Generous equity

Visa sponsorships

401K plans

Daily lunch & office snacks

Dinner at the office

Unlimited vacation

Caltrain pass reimbursement

Zusammenfassung

Parallel Web Systems is seeking a driven marketer-tech lead to own our marketing systems and data. You will own HubSpot and Salesforce integration, partner with Revenue Operations to shift to an account-based model, and build robust lead scoring and attribution to reveal which demand generation efforts create pipeline.

You will work with data engineering to rearchitect how product data flows from BigQuery into marketing systems, enabling end-to-end workflows and automation that outperform manual

Qualifikationen

• Experience owning the marketing technology stack at a B2B or developer-first company.
• Knowledge of marketing automation, BI, enrichment, events and ETL processes.

Aufgaben

• Own Parallel's marketing systems and data end-to-end.
• Lead HubSpot and Salesforce integration with Revenue Ops alignment.
• Move to an account-based model trusted by sales and marketing.
• Build lead scoring and attribution models to drive pipeline.
• Rebuild product data flows from BigQuery into marketing systems.

Kenntnisse

Problem solving

Curiosity

Bias to action

Tools

HubSpot

Salesforce

ETL

BigQuery

Jobbeschreibung

Parallel Web Systems is seeking a driven marketer-tech lead to own our marketing systems and data. You will own HubSpot and Salesforce integration, partner with Revenue Operations to shift to an account-based model, and build robust lead scoring and attribution to reveal which demand generation efforts create pipeline.

You will work with data engineering to rearchitect how product data flows from BigQuery into marketing systems, enabling end-to-end workflows and automation that outperform manual