Marketing Operations Lead - Multi-Channel Campaigns

CMP01 Mount Sinai Medical Center of Florida, Inc.; United States; On-site; USD 90,000 - 125,000; Full time

Benefits offered by this job

Health benefits

Life insurance

Long-term disability coverage

Healthcare spending accounts

Retirement plan

Paid time off

Pet Insurance

Tuition reimbursement

Employee assistance program

Wellness program

On-site housing for select positions

Job summary

Mount Sinai Medical Center seeks an experienced, highly organized marketing professional to lead the department’s advertising and brand initiatives. You will manage the full lifecycle of marketing efforts across service lines, from planning to reporting, ensuring campaigns align with organizational priorities and brand standards.

Responsibilities include maintaining the master marketing calendar, coordinating cross-channel deployments, and partnering with agencies and vendors.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or related field required.
• Master’s degree preferred.
• Seven+ years of progressive marketing experience with multi-channel campaigns.
• Experience coordinating across digital, print, TV, radio, outdoor, social media channels.
• Ability to translate campaign results into leadership-ready insights.

Responsibilities

• Maintains the department's master marketing calendar and oversees ad campaigns across service lines.
• Coordinates deployment across channels, managing schedules, timelines, and assets.
• Serves as liaison with agencies, vendors, photographers, and printers.
• Monitors performance and provides recommendations on messaging and media allocation.
• Prepares concise monthly and quarterly campaign reports for leadership.
• Represents marketing during physician onboarding and related activities.
• Leads photography programs for physicians and service lines with planning and coordination.
• Audits campuses and offices to ensure current signage and materials meet brand standards.

Skills

Campaign management

Media planning

Agency management

Analytics & reporting

Content coordination

Education

Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or related field

Master’s degree preferred

Tools

Canva

Adobe Creative Cloud

Digital advertising platforms

Job description

Mount Sinai Medical Center seeks an experienced, highly organized marketing professional to lead the department’s advertising and brand initiatives. You will manage the full lifecycle of marketing efforts across service lines, from planning to reporting, ensuring campaigns align with organizational priorities and brand standards.

Responsibilities include maintaining the master marketing calendar, coordinating cross-channel deployments, and partnering with agencies and vendors.