Marketing Operations Lead: HubSpot & Analytics

Peaksware; Louisville (CO); On-site; USD 69,000 - 114,000; Full time

Benefits offered by this job

Health benefits

401(k) with company match

12 paid holidays

Flexible Time Off

Free product access

On-site fitness facility

Job summary

Peaksware is seeking a Marketing Operations Specialist to own the marketing technology stack for Music Brands, serving as the HubSpot system owner and primary data steward. You will transform data into trusted marketing and sales insights and partner with Digital Marketing, Content Marketing, and Sales.

You’ll work closely with the Sr. Director of Growth to build automation, attribution, and reporting infrastructure across MakeMusic and Alfred Music, while continuously improving processes and

Qualifications

• 3+ years in marketing operations or similar, with hands-on HubSpot administration.
• Experience building reports and dashboards in BI tools with warehouse data.
• Advanced proficiency in GA4, Google Tag Manager, and Excel or Sheets.
• Experience troubleshooting data flow between marketing, CRM, ecommerce, and product systems.
• Working knowledge of HTML/CSS for emails and landing pages; CMS experience.
• Understanding of SaaS business models and customer lifecycle.

Responsibilities

• Own HubSpot data architecture and lifecycle stages; manage campaigns and attribution.
• Build and maintain reports/dashboards in HubSpot, GA, and Sigma for cross-functional visibility.
• Execute multi-channel campaigns; run A/B and multivariate tests; analyze results.
• Identify inefficiencies, document processes, and evaluate new marketing technologies.

Skills

HubSpot Admin

BI Tools

GA4

GTM

Excel/Sheets

HTML/CSS

CMS

SaaS Lifecycle

Project Management

Communication

Tools

HubSpot

WordPress

Shopify

Sigma

Looker

Tableau

Power BI

Job description

Peaksware is seeking a Marketing Operations Specialist to own the marketing technology stack for Music Brands, serving as the HubSpot system owner and primary data steward. You will transform data into trusted marketing and sales insights and partner with Digital Marketing, Content Marketing, and Sales.

You’ll work closely with the Sr. Director of Growth to build automation, attribution, and reporting infrastructure across MakeMusic and Alfred Music, while continuously improving processes and