Marketing Operations & Analytics Lead

OX Security; North Carolina; On-site; USD 70,000 - 110,000; Full time

Job summary

OX Security is seeking a Marketing Operations Manager to scale our marketing engine through data, systems, automation and operational excellence. You will partner with Marketing, Sales and Revenue Operations to optimize processes and drive funnel efficiency.

Ideal candidates bring 2-3 years in marketing operations within B2B SaaS, deep HubSpot/Salesforce experience, and a hands-on attitude in a fast-paced startup environment. Join us to accelerate growth in AI security tooling.

Qualifications

• 2-3 years in marketing operations, revenue operations, or demand gen operations in B2B SaaS.
• Proven track record in campaign measurement and funnel reporting.
• Strong expertise with marketing tech stacks and CRM platforms.
• Experience in a fast-paced startup environment.

Responsibilities

• Own and optimize the marketing tech stack (CRM, marketing automation, attribution, ABM tools, analytics).
• Build and manage lead scoring, routing, and lifecycle processes, ensuring tight alignment with Sales.
• Develop dashboards and reporting frameworks for campaign performance, funnel health, and pipeline impact.
• Partner with demand gen to design, execute, and measure campaigns across digital, events, and ABM.
• Ensure data quality and governance, including database hygiene, enrichment, and segmentation.
• Streamline campaign operations: calendars, workflows, templates, and process documentation.
• Drive conversion optimization across landing pages, forms, nurture flows, and funnel stages.
• Collaborate with finance and leadership on budget tracking and ROI measurement.

Skills

Marketing operations

Campaign measurement

Funnel reporting

Data analysis

Project management

Cross-functional collaboration

Tools

HubSpot CRM

Salesforce CRM

Marketo

Pardot

Eloqua

ABM platforms

Looker

Tableau

Power BI

Job description

OX Security is seeking a Marketing Operations Manager to scale our marketing engine through data, systems, automation and operational excellence. You will partner with Marketing, Sales and Revenue Operations to optimize processes and drive funnel efficiency.

Ideal candidates bring 2-3 years in marketing operations within B2B SaaS, deep HubSpot/Salesforce experience, and a hands-on attitude in a fast-paced startup environment. Join us to accelerate growth in AI security tooling.