Marketing Manager (Strategy & Execution) (d/f/m)

Computomics; Germany (OH); Hybrid; USD 79,000 - 125,000; Full time

Benefits offered by this job

Fresh fruit and beverages

Bike leasing (JobRad)

Company events

Ergonomic office furniture

Job summary

Computomics is seeking an experienced marketing professional to shape and execute our marketing strategy. You will work closely with the Commercial Director and cross-functional teams to identify market opportunities and drive growth in a dynamic, international environment.

The role combines strategic thinking with hands-on execution in a company that values learning and collaboration. Flexibile hours, part-time options, and an international team are available.

Qualifications

• Degree in Marketing, Business Administration or a related field.
• 5+ years of combined technical and business experience in biotechnology, bioinformatics, life sciences, AgTech, or related fields.
• Proven track record in developing and executing successful marketing strategies.
• Solid understanding of digital marketing, brand management and market research.
• Ability to analyze data and market trends and turn insights into informed decisions.
• Hands-on experience with marketing automation tools and analytics platforms.
• Scientific background, ideally in bioinformatics or the software market, is a plus.

Responsibilities

• Conduct market research and map the competitive landscape to identify customer needs, market developments and emerging trends.
• Identify, evaluate and define new market opportunities and potential customer segments.
• Develop the marketing strategy in close collaboration with the Commercial Director.
• Drive inbound lead generation through targeted campaigns and content.
• Plan, coordinate and execute digital marketing activities with the marketing team.
• Organize presence at conferences, trade shows and industry events, including booth design.
• Keep marketing materials current and aligned with our brand and positioning.
• Build and maintain relationships with industry networks, partners and communities.
• Translate complex scientific and technical information into clear, compelling messages for internal teams and external audiences.

Skills

Strategic marketing

Digital marketing

Market research

Data analysis

Marketing automation

Cross-functional collaboration

German & English

Education

Bachelor's degree in Marketing or Business Administration

Tools

Marketing automation tools

Analytics platforms

Job description

As an employee of our company, you will collaborate with each departmentto create and deploy disruptive products. Come work at a growing companythat offers great benefits with opportunities to moving forward and learnalongside accomplished leaders. We're seeking an experienced and outstandingmember of staff.
This position is both creative and rigorous by nature you need to thinkoutside the box. We expect the candidate to be proactive and have a "get it done"spirit. To be successful, you will have solid solving problem skills.

Responsibilities

• Conduct market research and map the competitive landscape to identify customer needs, market developments and emerging trends
• Identify, evaluate and define new market opportunities and potential customer segments
• Develop the marketing strategy in close collaboration with the Commercial Director
• Drive inbound lead generation through targeted campaigns and content
• Plan, coordinate and execute digital marketing activities together with the marketing team
• Organize our presence at conferences, trade shows and industry events, including booth design
• Keep marketing materials current and aligned with our brand and positioning
• Build and maintain relationships with industry networks, partners and communities, and strengthen our visibility within the industry
• Translate complex scientific and technical information into clear, compelling messages for internal teams and external audiences

Qualifications

• Degree in Marketing, Business Administration or a related field
• 5+ years of combined technical and business experience in biotechnology, bioinformatics, life sciences, AgTech, or related fields
• Proven track record in developing and executing successful marketing strategies
• Solid understanding of digital marketing, brand management and market research
• Ability to analyze data and market trends and turn insights into informed decisions
• Hands‑on experience with marketing automation tools and analytics platforms
• Scientific background, ideally in bioinformatics or the software market, combined with strong business acumen
• Knowledge of biology, agriculture or the food & beverage industry, and experience in remote care management, are a plus

Soft Skills

• Experience building strong cross‑functional relationships and collaborating across teams to drive strategic opportunities forward
• Outgoing personality with excellent networking skills
• Excellent written and verbal communication skills in German and English, plus strong organizational, critical‑thinking and problem‑solving abilities
• Strong communication and interpersonal skills

What's great in the job?

• A strategical role with direct impact on our growth and market positioning
• The opportunity to build and shape our marketing strategy, rather than simply executing an existing plan
• Working in an innovative, dynamic and international company
• A combination of strategic responsibility and hands‑on work
• Work-Life-balance
• Flexible working hours (full‑time or part‑time, mobile working partially possible)
• Family‑friendly workplace
• Healthy working environment with an international, openminded and supportive team
• Ergonomic office furniture and equipment
• Continuous training, education and in‑house knowledge transfer
• Fresh fruit, sweets, coffee, tea and water free of charge
• JobRad (bike‑leasing)
• Company events (BBQ, company outing etc.)
• Centrally located in downtown Tübingen
• Chance to grow with us

If you enjoy combining strategic thinking, market understanding, creativity and execution, we would love to hear from you!