Marketing Manager (Motto)

Aspen Dental; Chicago (IL); On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Paid time off

Health, dental, and vision insurance

401(k) savings plan with match

Job summary

Aspen Dental is seeking a Marketing Manager for Motto Clear Aligners to enhance brand presence and drive consumer interest. With responsibilities spanning marketing campaign management and cross-functional collaboration, this role aims for substantial revenue growth in the orthodontics category. The ideal candidate brings over 5 years of experience in consumer marketing within a dynamic healthcare environment.

Qualifications

• 5+ years consumer marketing and brand management experience.
• Experience in e-commerce a plus.
• Proactive, solutions-oriented with ability to drive results.

Responsibilities

• Lead consumer marketing efforts to increase brand awareness and revenue.
• Collaborate with cross-functional teams on key campaigns.
• Drive strategic marketing across multiple channels.

Skills

Communication

Project Management

Problem Solving

Strategic Thinking

Education

BA/BS

MBA

Job description

1 week ago Be among the first 25 applicants

Aspen Dental Management, Inc. (ADMI) is one of the largest and most trusted retail healthcare business support organizations in the U.S., supporting 15,000 healthcare professionals and team members at more than 1,000 health and wellness offices across 46 states in three distinct categories: Dental care, urgent care, and medical aesthetics. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and smarter for everyone. ADMI provides a comprehensive suite of centralized business support services that power the impact of four consumer-facing businesses: Aspen Dental, Clear Choice Dental Implant Centers, Well Now Urgent Care and Chapter Aesthetic Studio. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale. As a reflection of our continued growth, we have an exciting opportunity to join as an Associate Marketing Manager, Motto Clear Aligners.

The Marketing Manager for Motto Clear Aligners will be responsible for leading consumer marketing efforts to meet business goals and established metrics that help grow brand awareness of Motto and revenue growth for the Orthodontics category. This role will partner with cross functional teams to execute on key Motto campaigns to drive consumer interest and conversion.

Essential Responsibilities

• Support building the Motto brand to improve its presence in orthodontic care to drive conversion rates, charge-out rates, and increased utilization across all practices.
• Collaborate with cross-functional teams to execute on key commercialization activities for new products and campaigns.
• Responsible for driving strategic marketing campaigns across web, social, digital and CRM to drive revenue and growth.
• Collaborate with marketing cross-functionals - including Media, Creative, CRM, PR and to measure campaign effectiveness and present strategies to grow campaign effectiveness.
• Manage the creative development process with internal stakeholders and external agencies to support marketing across multiple channels to increase awareness and drive conversion rate of Motto.
• Understand the brand strategy and consumer path to purchase and implement key learnings across all marketing touchpoints.
• Collaborate with insights to analyze brand, creative and consumer sentiment within the category.
• Work with internal stakeholders to obtain, interpret, and apply insights and performance analysis to help drive product pipeline, product line strategies and campaigns
  
  

Reporting Structure

• This role would be reporting to the Director of Marketing, Motto Clear Aligners
  
  

Requirements/Qualifications

• 5+ years consumer marketing and brand management experience (Experience in e-commerce a plus)
• Desire to own projects and exceed expectations, with ability to find solutions and deliver results within a fast growing, rapidly changing, and entrepreneurial environment
• Effective communication, including writing, speaking, active listening and presentation skills with ability to communicate effectively with cross-functional teams
• Experience and skills influencing, leading, and directing individuals in multiple functional areas
• Proactive, solutions-oriented with the ability to make in-the-moment decisions that drive efficiencies and improve product
• Organized, high attention to detail, and experienced in managing multiple projects simultaneously
• Demonstrates a continuous learning orientation and manages complex tasks and competing priorities
• Education: BA/BS, MBA is a plus.
• Up to 20% travel
• Based in Chicago, IL at Aspen Group’s Chicago headquarters
  
  

If you are an applicant residing in California, please view our privacy policy here:

https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees

• Salary: Annual pay range: $100,000 - $130,000, plus bonus/incentives
• A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match
  
  

R2025-009204

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Hospitals and Health Care

Referrals increase your chances of interviewing at Aspen Dental by 2x

Get notified about new Marketing Manager jobs in Chicago, IL.

Chicago, IL $60,000.00-$70,000.00 3 days ago

Chicago, IL $171,200.00-$214,000.00 2 weeks ago

Chicago, IL $140,000.00-$180,000.00 1 week ago

Chicago, IL $80,000.00-$100,000.00 2 weeks ago

Chicago, IL $112,860.00-$143,900.00 2 days ago

Chicago, IL $112,860.00-$143,900.00 1 day ago

Chicago, IL $102,800.00-$164,400.00 2 days ago

United States $116,000.00-$159,500.00 1 week ago

Senior Manager, Customer Growth Marketing

United States $140,000.00-$192,500.00 3 days ago

Director, Global Head of Brand Marketing - Facebook

Chicago, IL $227,000.00-$296,000.00 2 weeks ago

Chicago, IL $100,000.00-$120,000.00 2 weeks ago

Chicago, IL $143,300.00-$214,900.00 1 week ago

Chicago, IL $98,140.00-$125,130.00 1 week ago

Chicago, IL $296,000.00-$356,000.00 3 days ago

United States $96,000.00-$132,000.00 1 week ago

Chicago, IL $143,300.00-$214,900.00 3 days ago

Chicago, IL $112,425.00-$157,395.00 1 week ago

Associate Brand Manager, The Kraft Heinz Notco

Chicago, IL $102,100.00-$127,600.00 1 week ago

Chicago, IL $150,000.00-$200,000.00 2 days ago

Chicago, IL $98,000.00-$115,000.00 3 days ago

Customer Success Manager, Google Marketing Platform

Chicago, IL $103,000.00-$148,000.00 2 days ago

Chicago, IL $118,400.00-$148,000.00 1 week ago

Chicago, IL $125,900.00-$249,900.00 4 days ago

Chicago, IL $85,000.00-$110,000.00 1 day ago

Chicago, IL $100,000.00-$140,000.00 4 days ago

Chicago, IL $92,000.00-$138,000.00 1 day ago

Chicago, IL $115,000.00-$130,000.00 3 weeks ago

Chicago, IL $136,000.00-$231,300.00 1 day ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.