marketing manager in e-commerce

refurbed; United States; Remote; USD 75,000 - 110,000; Full time

Benefits offered by this job

Learning budget

Private expert sessions

Cross‑department workshops

Vienna office option

Dogs welcome

Flexible work style

Quarterly office weeks

Job summary

refurbed ищет специалиста по управлению платным трафиком для европейских аккаунтов: оптимизация кампаний в Google Ads, настройка фидов и GMC‑маркеров, анализ данных и подготовка отчетности. Взаимодействие с командами маркетинга и аналитики, внедрение автоматизации и участие в тестировании форматов.

Требуется опыт работы с несколькими инструментами и способность объяснять результаты стейкхолдерам. Вакансия предполагает сотрудничество с международной командой и возможность удаленной или гибридной

Qualifications

• 2–5+ лет hands‑on опыта в Google Ads, включая Performance Max, Shopping, Search и DemandGen.

Responsibilities

• Ведение SEA и Shopping для портфеля аккаунтов одной или нескольких стран, структура кампаний, фиды, ставки и бюджеты.
• Советование региональных команд по приоритетам платного трафика, локальным трендам и конкурентам.
• Поддержка руководителя SEA‑команды в проектах роста и тест‑плана, оформление результатов в настройки, плейбуки и отчеты.
• Разворачивание изменений в собственных аккаунтах и помощь коллегам в их внедрении.
• Построение и поддержка отчетности по эффективности для отдела поставок и партнёров бренда.
• Замещение коллег в их аккаунтах с использованием доступных runbooks и процедур контроля качества.
• Автоматизация повторяющихся задач по настройке и отчетности.
• Презентация изученного материала команде и участие в дорожной карте тестирования.
• Работа с партнёрами Google и Microsoft над новыми форматами и бета‑тестами.

Skills

Google Ads

Performance Max

Campaign optimization

Data analysis

Stakeholder communication

Fluent English

Education

Google Skillshop certifications

Tools

Channable

Productsup

Looker Studio

Tableau

Google Analytics

Ads Editor

Job description

Описание

refurbed is a marketplace for refurbished products operating in 23 European countries. It aims to make sustainable consumption easier by offering products at lower prices while reducing CO₂ emissions.

Задачи

• Own SEA and Shopping for a portfolio of country accounts, including campaign structure, feeds, bidding, and budgets aligned with market goals and incrementality measurements
• Advise market teams on paid search priorities, local search trends, and competitors
• Support the SEA Team Lead on multi-category growth cases and test plans with Category Marketing, and turn learnings into setups, playbooks, and reporting for the team
• Roll out category changes in own accounts and help colleagues roll them out in theirs
• Build performance reporting for the Supply team and brand partners
• Cover colleagues’ accounts during absences using shared runbooks, alerting, and quality checks
• Automate repetitive setup and reporting to support new categories and markets without increasing manual work
• Share learnings with the team and contribute to the test roadmap
• Work with Google and Microsoft partner teams on new formats and betas

Требования

• 2–5+ Years of hands‑on Google Ads experience, including Performance Max, Shopping, Search, and DemandGen
• Relevant Google Skillshop certifications
• Experience with feeds, including GMC custom labels, feed rules, disapprovals, and tools such as Channable or Productsup
• Hands‑on proficiency in Google Analytics, Ads Editor, and BI tools such as Looker Studio or Tableau
• Strong data analysis and spreadsheet skills
• Ability to investigate underperforming campaigns before changing settings
• Experience using AI tools and automation, checking outputs, implementing feedback loops, and automating repetitive tasks
• Confident stakeholder communication and ability to explain results clearly
• Fluent English
• Candidates must be based in Europe, including the UK, and have a valid right to work
• Будет плюсом: in‑house experience at an e‑commerce or retail business, experience with other search engines, SQL knowledge, another European language

Условия

• A dedicated departmental learning budget for courses, conferences, and other learning opportunities
• Private sessions with experts through Likeminded for personal growth and mental health
• Internal workshops for skills development and cross‑department collaboration
• The Vienna office is available as an alternative workplace; dogs are welcome
• Flexible self‑organization
• Office weeks take place three times a year and include team‑building events and on‑site workshops