Marketing Manager, Grassroots & Experiential (Sports)

DC Power Football Club; Washington (District of Columbia); In loco; USD 90.000 - 130.000; Tempo pieno

Descrizione del lavoro

DC Power Football Club is seeking a Marketing Manager to drive ticket sales, fan growth, and brand elevation. You will lead Grassroots & Experiential Marketing, Campaign Strategy & Execution, and lifecycle initiatives, reporting to the Head of Brand and collaborating with Communications, Content, and Sales.

The ideal candidate is a strategic thinker and strong project manager who thrives in a fast-paced sports environment, with a track record in cross-functional leadership and data-driven

Competenze

• Bachelor's degree in Marketing, Sports Management, Communications, Business, or related field preferred.
• Minimum of five years in sports marketing, brand marketing, experiential marketing, or a related field.
• Experience managing integrated marketing campaigns and cross-functional projects.
• Strong understanding of CRM, email marketing, digital marketing, and fan engagement strategies.
• Experience working in professional sports, entertainment, live events, or related industries preferred.
• The candidate must be able to successfully pass a background check.

Mansioni

• Lead the strategic planning and execution of key marketing campaigns that drive attendance, fan growth, and revenue.
• Develop integrated marketing plans supporting memberships, group sales, tickets, hospitality, and merchandise.
• Establish objectives, audience strategies, timelines, and performance metrics.
• Collaborate with cross-functional teams to ensure campaign messaging and promotional strategies are aligned.

Conoscenze

Project management

CRM experience

Campaign management

Fan engagement

Cross-functional

Communication

Formazione

Bachelor's degree in Marketing

Strumenti

CRM platforms

Email marketing tools

Descrizione del lavoro

DC Power Football Club is seeking a Marketing Manager to drive ticket sales, fan growth, and brand elevation. You will lead Grassroots & Experiential Marketing, Campaign Strategy & Execution, and lifecycle initiatives, reporting to the Head of Brand and collaborating with Communications, Content, and Sales.

The ideal candidate is a strategic thinker and strong project manager who thrives in a fast-paced sports environment, with a track record in cross-functional leadership and data-driven