Marketing Manager, Global Running Campaigns

PUMA North America, Inc.; Boston (MA); On-site; USD 63,000 - 83,000; Full time

Job summary

PUMA North America, Inc. in Boston is seeking a Marketing Manager for Global Running to drive omni-channel campaigns from briefs to launches. You will connect with international markets and cross-functional teams to deliver growth in performance running worldwide.

The role emphasizes consumer obsession, data-driven decision making, and collaboration with sales, creative, and product teams. A Bachelor's in Marketing and 2–4 years of GTM experience are preferred.

Qualifications

• Bachelor's Degree in Marketing.
• 2-4 years of experience in marketing preferred.
• Experience in building go-to-market plans.
• Creative mindset with the ability to think outside the box.
• Ability to collect and examine data to support conclusions.
• Strong prioritization and multi-tasking skills.
• Proven ability to develop working relationships with internal and external colleagues; communication is paramount.
• Proficient in Microsoft Suite applications.
• Entrepreneurial spirit and energy.
• Be a team player; collaborate effectively.

Responsibilities

• Own and assist in building disruptive omni-channel plans for upcoming product/campaign launches
• Own key initiative campaign productions including agency briefing
• Attend commercial productions and launch events
• Collaborate cross-functionally to determine product roll-outs and launches
• Serve as the go-to team member for other regions through a consistent cadence of touch bases
• Assist in building seasonal priority presentations and product roadmaps
• Support Team Head on all aspects of go-to-market process
• Own seasonal product ordering and strategy
• Manage development and execution of seasonal training tools
• Assist with adhoc projects on the global running business

Skills

Go-to-market plans

Marketing strategy

Data analysis

Cross-functional collaboration

Communication

Entrepreneurial spirit

Detail oriented

Project management

Education

Bachelor's Degree in Marketing

Tools

Microsoft Suite

Job description

PUMA North America, Inc. in Boston is seeking a Marketing Manager for Global Running to drive omni-channel campaigns from briefs to launches. You will connect with international markets and cross-functional teams to deliver growth in performance running worldwide.

The role emphasizes consumer obsession, data-driven decision making, and collaboration with sales, creative, and product teams. A Bachelor's in Marketing and 2–4 years of GTM experience are preferred.